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CONTENT MARKETING Aire Design, Business & Branding Strategy Agency

Content Marketing De-Mystified Preview by Aire Design

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Page 1: Content Marketing De-Mystified Preview by Aire Design

CONTENT MARKETING

Aire Design, Business & Branding

Strategy Agency

Page 2: Content Marketing De-Mystified Preview by Aire Design

T H I N K O F Y O U R

L A S T S E A R C H . . .

E v e r w o n d e r w h e r e

a l l o f t h o s e r e s u l t s

c o m e f r o m ?

a i r e d e s i g n . c o

Page 3: Content Marketing De-Mystified Preview by Aire Design

@ A i r e _ D e s i g n " T h e y c a m e f r o m p e o p l e l i k e y o u

w h o d e c i d e d t o c r e a t e C O N T E N T . T h e

s a v v y f o l k s , a r e a l s o

M A R K E T I N G   t h e i r p r o d u c t o r s e r v i c e . "a i r e d e s i g n . c o

Page 4: Content Marketing De-Mystified Preview by Aire Design

27,000,000 Pieces of Content are Shared Each day.

Page 5: Content Marketing De-Mystified Preview by Aire Design

1. Finding Your Audience

2. Producing your Content

 3. Marketing Your Content

Page 6: Content Marketing De-Mystified Preview by Aire Design

60 PERCENTO F C O N S U M E R S F E E L P O S I T I V E A B O U T A C O M P A N Y A F T E R

R E A D I N G C U S T O M C O N T E N T O N I T S S I T E

Page 7: Content Marketing De-Mystified Preview by Aire Design

90% ofconsumers findcustom contentuseful 

VALIDATION

78%believe companies with custom content want a good relationship with them. 

Page 8: Content Marketing De-Mystified Preview by Aire Design

58% of consumers trust editorial content

VALIDATION

68%of consumers read content from a brand they're interested in.

Page 9: Content Marketing De-Mystified Preview by Aire Design

T H A N K Y O U !

F o l l o w m e o n T w i t t e r f o r m o r e !

@ A i r e _ d e s i g n