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THE RESIDENT WHO LOVED ME #insiteslive 5 Steps to Securing Loyalty

The Resident Who Loved Me - 5 Steps to Securing Loyalty

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Page 1: The Resident Who Loved Me - 5 Steps to Securing Loyalty

THE RESIDENT WHO LOVED ME

#insiteslive

5 Steps to Securing Loyalty

Page 2: The Resident Who Loved Me - 5 Steps to Securing Loyalty

Jen Piccotti

Lia Nichole Smith

onsite insitesLIVE!

Page 3: The Resident Who Loved Me - 5 Steps to Securing Loyalty

Are your renewal incentives as good as or better than your move-in

incentives?

Page 4: The Resident Who Loved Me - 5 Steps to Securing Loyalty

#insiteslive

ACTIONS TO TAKE TODAY

Page 5: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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GROUNDS, LANDSCAPING APPEARANCE/CONDITION

SatisFacts – Q1 SatisFacts Index

Page 6: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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Vendors contribute to how residents feel

about where they live.

Walk the community before allowing

vendors to leave.SatisFacts – Q1 SatisFacts Index

Page 7: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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COMMUNITY SOCIAL ACTIVITIES AND EVENTS

SatisFacts – Q1 SatisFacts Index

Page 8: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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Social activities can connect residents through common

interests.

Ask them what events they want.

SatisFacts – Q1 SatisFacts Index

Page 9: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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RESPONSIVENESS DEPENDABILITY OF OFFICE

SatisFacts – Q1 SatisFacts Index

Page 10: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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Residents want answers and

solutions FAST!

The less they have to worry about the better

for the team.SatisFacts – Q1 SatisFacts Index

Page 11: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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NEIGHBORS

SatisFacts – Q1 SatisFacts Index

Page 12: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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Neighbors are a major factor for renewals.

Develop a strategy for handling issues and

follow up.

SatisFacts – Q1 SatisFacts Index

Page 13: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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APARTMENT APPEARANCE/CONDITION

SatisFacts – Q1 SatisFacts Index

Page 14: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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Service requests and interior upgrades will

positively influence retention.

If they pay for it, it has to work & look good.

SatisFacts – Q1 SatisFacts Index

Page 15: The Resident Who Loved Me - 5 Steps to Securing Loyalty

KEY TAKE-A-WAYS #insiteslive

Page 16: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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MULTI-LAYER APPROACH

Not only do residents want you to be courteous and professional, but they need you to be helpful, quick to respond, and incorporate follow up to ensure they are completely satisfied.

Page 17: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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INTERIOR UPGRADES

Something as simple as offering a ceiling fan can help at renewal time. Instead of putting money into major community upgrades, think of investing in individual apartment homes. Don’t wait until a resident moves to upgrade the apartment for the next resident.

Page 18: The Resident Who Loved Me - 5 Steps to Securing Loyalty

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COMMON GROUND

Designing activities around common interests can connect residents. Also, try to find common ground when negotiating resident to resident issues/complaints.

Page 19: The Resident Who Loved Me - 5 Steps to Securing Loyalty

THANK YOU FOR

ATTENDING!#insiteslive