CENTURY 21 Education Impact Report

Creating Faster Time to Value with Education

CENTURY 21 University - Hootsuite Social for Business Certificate

Matt Gentile, Global Director - Social Media, Century 21

“This customized solution will help our global affiliated sales professionals stand out with consumers, and build stronger online relationships.”

In “21 minutes of daily Social” we want our agents to…

Build an Audience

Foster Relationships

Follow up

Corporate Direction Provided

Agent & Broker Goals Surfaced Increase awareness for their

own business, project or personal brand.

62.2%

Help them excel within their current (or future) role.

Help them better serve their clients.

19.5%

14.1%

From Survey Data of 185 C21 Affiliated agents and broker

Results thus far…

Agent Learning Journey

Before

83% of Agents believe social media can strongly impact

their sphere of influence, yet only 31% said they had the

skills to do something about it.

32% increase in their understanding of how social

media can impact relationship building and a 76% increase in

confidence to apply key lessons learned.

82.2% of Agents said that this course will help them accomplish their

primary objective, and 84% would recommend this

course to their colleagues!

Results

During

“It was helpful to learn how to combine social media outlets and be able to post and search through a few at one time. This will help me stay connected with clients and future business partners.”

“It made me sign up for other social medias I would not have done otherwise. An awareness of how it works, how to make it effective for me.”

“Looking forward to teaching this to our agents. This will put us above the competition in social media!”

Participant Quotes

"Extremely Helpful! I can't wait to get started!!"

C21 Learning Participant Data: ● 2,100+ are actively enrolled ● 134 obtained their Certificate of Completion

Data as of November 25, 2015

Faster Time to ValueFull Enterprise Opportunity of Social Media

Earlier Value Realization

Valu

e

Time

Suggested results from implementing previous solutions.

Greater Value Realization

C21® "Social for Business"

Thank you!

For more information:Hootsuite.com

Michael BlondéBusiness Development Director, Customer Success Follow @Michael Blonde