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Why List With Us?
EXIT Realty• Fastest growing real estate franchise in North
America• 6th Largest real estate franchise in North America• Founded in 1996• Steve Morris, CEO & Founder, was named as one
of REALTOR® Magazine’s Top 25 Most Influential Real Estate Thought Leaders
• Referral network of 750+ offices and tens of thousands of agents.
We Offer the Best Marketing Plan For Our Clients
• Yard sign - A yard sign is erected at each of our listings. Later we will tell you why ours is special (captures the buyers phone number)
• Broker open houses - It is likely that a buyer broker will bring you a buyer, so we advertise to other agents.
• Digital Marketing Strategy – to reach the largest audience
Showing Feedback
• After every showing we get feedback from potential buyers about how they perceived the property.
• Their opinions are passed on to you to be considered for making improvements for future showings.
MLS
• MRIS® is The Mid-Atlantic Regional REALTORS® Multiple Listing Service (MLS).
This is the first resource that REALTORS® turn to when trying to match clients with a home.
The Importance of Online Marketing
• Home buyers use the Internet to search for a home
more than any other media.
• Home buyers say the two most important features
are photos and detailed descriptions.
• Buyers are nearly 5 times more likely to find the
home they purchase online rather than in the
newspaper.*
Source: 2012 National Association of REALTORS® Profile of Home Buyers and Sellers
Why We Market Properties on YouTubeMore consumers are searching there
* Source: The 2012 National Association of REALTORS® Profile of Home Buyers and Sellers
Three Web sites and ad sites Lead generation, information, service
www.southern-md.com, www.ppalmer.exitlandmark.com and www.pegpalmer.com
Talking and Walkthough Toursclick on the images to see the tours
• We use 2 types of Full Featured Online Tours:– Photos with audio (first one to the right)– And walkthrough (the second one to the right)– Both with Mapping and property info
This is a home my husband and I rehabbed
• Exclusively Showcases:– Home Information– Photographs– Links to additional info
• Printable Flyer• Audio Tour• Virtual Tour
–Viewable–Downloadable
Listing Website
Property Videos• Custom videos of your home
Uploaded to YouTube
CLICK on BELOW IMAGE TO SEE VIDEO
Additional Online Exposure
Tracking Traffic to Your Home
Each of Our Listings Gets Tons of Page Views
Per Day Through theHouselens video web page
and other portals
We will ProvideWeekly Reports
Print vs. InternetInternet 90%Newspaper 27%
Home Magazine 18%
Information sources used in home search (NAR2012): Internet: 90%Real estate agent: 87%Yard sign: 53%Open house: 45%Newspaper ad: 27%Home book or magazine: 18%
Instant Property Information• EXIT’s Exclusive Call Capture Audio Tour System• Buyers Text the Number on the Sign Rider For
– Audio Tours– Text Messaged Listing Information– Web Links for Smart Phones
• Every caller’s phone number is sent to us immediately via text message and email so we can follow up.
Try it now! text to 51004 message E96409
Mortgage Outline Flyers
Price it Right From the Start
List Date Month 1 Month 2 Month 3 Month 4 Month 5 Month 6
Days on Market
Show
ing
Act
ivity
Regular Updates• Marketing reports will be delivered weekly via
email, mail, or fax depending on your preference.
• We will visit you once every 30-45 days to thoroughly evaluate the position of your home within the market so we can adjust accordingly.
Access is Important
The Right Access
Our Team
• Peggy Palmer – Listing Agent• Brenda Huelle, Holly Bednar, Tony Lasswell
& All the Agents at EXIT – Buyers Agents • Broker/Owner – Bernadette Cole• Admin – Tabitha Dudding• Home inspectors, Lenders, Contractors, and
other service providers
Broker/OwnerBernadette Cole• Licensed Real Estate Salesperson since 2006.• Bernadette holds a Bachelor of Science degree in Financial
Services from Wright State University, Dayton. Ohio. • Bernadette earned her GRI, Graduate REALTOR® Institute,
a nationally recognized professional real estate designation. She also holds a Certified Default Resolution Specialist Elite (CDRS Elite) certification. She is also a National Trainer for America’s Home Rescue.
• Bernadette has been featured in the Success Magazine in April, 2012 and the Niche Report in May, 2012.
Recommendations“Peggy was absolutely outstanding. She made the whole process go quickly and smoothly. She is extremely knowledgeable about short sales and the whole home buying process. We will absolutely use her in the future.” Aaron, Homebuyer, Indian Head“Short and sweet; Peggy Palmer is an awesome real estate agent. She is well versed and very adept with many forms of technology to assist in marketing your home. She was always easily accessible and quick to get back to us with answers. She is very energetic and knows her market. Her computer skills, marketing technique, contact network and social networking were bar-none the best we had worked with. Several other agents attempted to sell our house but none came close to her overall package of skills. She is the “real” real estate deal and the complete package. My wife and I highly recommend her.” Joe & Janice Gioffre, LaPlata SellersSee all my reviews on Zillow
Proud Sponsors Of
About Peggy Palmer• Purchased first two investment properties in New
Brunswick, New Jersey at age 28 • Had a successful career as a Fortune 500
executive with Commerce Clearing House• Former Analyst with the Small Business
Development Center at the College of Southern Maryland
• Lives in Nanjemoy with her husband, Norman and 4 cats
About my team of Buyers Agents
So that I can focus on my strength for you, which is marketing your property, I do not usually work with buyers. I have colleagues who are excellent buyers agents who expertly handle buyers.
Holly Bednar, loves to work with buyers. She is a full time agent and was Rookie of the Year in 2013Brenda, Holly, Tony, Vonnette
Additional Service• Staging • Home repair suggestions• Preferred network of Home inspectors,
Lenders, Stagers, and other service providers
Available to You• I will contact you weekly with
updates until your house sells.• If you need me in between or have
questions, or if you make any major changes to the house, please don’t hesitate to contact me. Text or leave a message and I will respond quickly.
• Peggy’s Cell: 301-848-8267• Office: 301-934-2022 x234• Email: [email protected], • Website: www.pegpalmer.com
Peggy Palmer EXIT Landmark Realty