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SOCIAL MEDIA OPTIMIZATION

Content

What Is SMO Why do SMO Rules of SMO Social Media Users Type of Social Media Tools Advantage

WHAT IS SMO

Social media optimization (SMO) is the process of increasing the awareness of a product, brand or event by using a number of social media outlets and communities to generate viral publicity.

WHY DO SMO?

STEPS TO IMPROVE SMO

Reputation Engagement Authority Leadership Social Media Optimization

RULES OF SMO

Increase “link ability” Easy tagging and bookmarking Reward inbound links Help your content travel Encourage the “Mash up” Get communities connected

SOCIAL MEDIA USERS

TYPE OF SOCIAL MEDIA

Facebook Twitter Linkedin Youtube

TOOLS

Howsociable.com Knowem.com Semrush.com Majesticseo.com Bit.ly Google insights

ADVANTAGE

Brand Building Low cost Search Engine Ranking Instant Turnaround

DISADVANTAGES

DISCUSSION