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Hacking rural and suburban mobility challenges
Ghislain Delabie @ghislaindelabie / Mobility Connector
Why it matters
Beijing smog2015/01#nofilter
Paris smog2014/03#nofilter
Daily-average concentrations for PM10: 7-12 March 2014, by PREV'AIR 2
Why it doesn’t matter to many
It doesn’t matter
Don’t « feel » pollution
No traffic jam
No coercitive regulation
Car provides autonomy and
flexibility, hence
« freedom »
Cost and time for mobility are
part of a lifestyle-choice
Car required anyway for basic needs
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How to make rural and suburban mobility more sustainable
Sustainable mobility
More fuel-efficient
cars
New energy
vectors : Evs, NGV
Multimodal alternatives
Better passenger-occupancy
Reduce demand for
mobility No one-size fits all solutionNo « free meal »No quick-win
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BlaBlaCar – Case study of a success
French interregional railway network, Rapport Duron
Blablacar supplements the railway network
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BlaBlaCar won’t tackle daily mobility issues
« There is a demand from passengers […] but there is no offer in [BlaBlaCar] ridesharing mode, because the cost sharing mode is not an incentive for drivers.
We are to continue focusing on the business model we proved successful. »
Frédéric Mazella, CEO & Co-Founder @BlaBlaCar – OuiShare Fest 2015
BIT.LY/REPUTE-MAZELLA at 18’
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How to hack it ?
RideSharing
Taxation
Frictionless
Technology-literacy
Hybrid cost-sharing / lucrative
(UberPOP style)
Size of vehicles : minivans, minibus
Multimodal integration
Real-Time
Dozens of business models to test => Who knows which one will work best ?
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La Fabrique des Mobilités (FabMob)
Innovating faster, exploring more solutions, sharing knowledge and
commons
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Disruptive innovation, faster
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Exploring more solutions
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Knowledge and commons
We build a platform : an « open-close garden » to grow new ecosystems.
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Next steps
www.lafabriquedesmobilites.fr/en/
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A fast-growing community
And many more…
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MERCI – THANK YOUÀ BIENTÔT
Follow us: http://ouishare.net @OuiShareContact : [email protected] @GhislainDelabie
