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TOTAL REACH
2015|01
2015|05
2015|07
2015|09
2015|11
2016|01
2016|03
2016|05
2016|07
2016|09
2016|11
2017|01
0
15,000,000
30,000,000
45,000,000
60,000,000
75,000,000
Uniques on other Platforms Uniques on .com
50 M
7 M
Jan 2016 Jan 2017
8%
60%
27%
0%0%
.com Facebook (incl. Videos) Instagram (incl. Stories) Twitter Youtube Snapchat
5%
58%
32%
0%
REACH ACROSS PLATFORMS
1.4m followersHigh quality images
and mobile-first video on Instagram Stories.
110k subscribersLonger-form, storytelling-
driven video.
2m PagelikesCentral news feed
including links to articlesand bespoke social image
and video content.
80k FollowersLive updates and fun, disposable, snackable
content.
220k followersUpdated newsfeed and
conversation with audience.
110k subscribersContent highlights delivered
straight to mailboxes.
20k subscribersInstant updates and
personalized conversations
NATIVE CONTENT ON EACH PLATFORM
Highsnobiety.comCentral, mobile-optimised hub
housing editorial, photo and video content.
THANK YOU