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Trust and Trust and Influence Influence Presented May 11, 2010

Trust and Influence

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A brief look at how the highly trusted nursing profession can leverage its trusted status to influence policy.

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Page 1: Trust and Influence

Trust and Trust and InfluenceInfluence

Presented May 11, 2010

Page 2: Trust and Influence

Components of Trust

• Honesty• Timeliness• Preparation• Confidentiality• Honor• Openness• Keeping Agreements• Understanding• Loyalty• Owning Your Mistakes• Common Values• Consistency

Page 3: Trust and Influence

2009 Gallup Honesty & Ethics of Professions Poll

• 83% of Americans say nurses have either very high or high ethical standards.

• 55% -- Say members of Congress have low or very low standards of ethics and honesty.– First time a majority of Americans have felt this way

• 49% -- Say senators have low or very low standards of ethics and honesty.

Page 4: Trust and Influence

Other Trusted Professions

• Pharmacists

• Medical Doctors

• Police

• Dentists

• College Teachers

• Members of the Clergy

Page 5: Trust and Influence

Consistency

• Nurses are the undisputed leader in the 2009 list of professions and…

…have ranked No. 1 all but one year since they were added to the list in 1999.

Page 6: Trust and Influence

Components of Influence

• Trust

• Knowledge

• Passion

• Belief

• Determination

• Flexibility

• Empathy

• Resilience

Page 7: Trust and Influence

Some Influential AmericansTime Magazine’s

“Most Influential” list for 2010

• Barack Obama

• Sarah Palin

• Nancy Pelosi

• Glenn Beck

• Steve Jobs

• Sonia Sotomayor

Page 8: Trust and Influence

Ask Yourself...

Do any of these people have more trust, knowledge, passion, belief, determination, flexibility, empathy or resilience than a nurse?

• Yes? No? Some of both?

Page 9: Trust and Influence

How Can YouExert Influence?

How To

Page 10: Trust and Influence

• Go out and speak in your community

• Write an op-ed article

• Lead an advocacy group

• Start a blog

• Get active on Facebook, LinkedIn, Twitter, etc.

• Visit elected officials

• Run for elected office or seek an appointment

• Pitch a news story or get quoted in the press

Become a Thought Leader

Page 11: Trust and Influence

– Figure out what you are passionate, knowledgeable and determined about.

– Never forget: Trust is an invitation to influence.

Find Your Inner Influencer

Page 12: Trust and Influence

Thank you!