Quick Snapshot

Week 8 - 15’2014

MCCS

ABP NEWS Week: 8-15’14

TG – MF,15+ SEC:ABCMarket - HSM

Hindi News at among top 3G

EC

HIN

DI ...

HIN

DI...

KID

S

MU

SIC

SPO

RTS

REG

INFO

EN

G

LIFE

T...

BU

S ...

EN

G E

NT

EN

G ...

0

5

10

15

20

25

30

35

40

45

38

13

75 5 4 3

1 1 1 0 0 0

% Genre Share

Source : TAM Period : Wk 15’2014

PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING SOME 100 ODD CHANNELS, DUE TO WHICH THE REPORTING ON REGIONAL GENRE HAS BEEN IMPACTED.

THEREFORE THE ABOVE REPRESENTATION DOESN’T COVER THE ETIRE UNIVERSE OF

CHANNELS THAT ARE AVAILABLE.

VS. last year 29% increase in terms of shares

Hindi News0.0

1.0

2.0

3.0

4.0

5.0

6.0

7.0

4.6

6.0

% Genre Share

Wk 8-15'13 Wk 8-15'14

Source : TAM Period : Wk 8-15 Year : 2013 & 2014

PLEASE NOTE: TAM HAS RECENTLY STOPPED REPORTING LIVE INDIA .VS last year channel bouquet has increased.

ABP News maintaining its position

Aaj Tak ABP News India TV Z News India News NEWS NATION0%

2%

4%

6%

8%

10%

12%

14%

16%

18%

20% 19%

14%12%

9%8% 8%

% Mkt Share

Wk8-15'14

Source : TAM Period : Wk 8-15’14

ABP News #2 in Reach

Aaj Tak ABP News

Z News India TV

NDTV India

IBN 70

10

20

30

40

50 4338

31 2926 26

CS 15+

Reach

in M

n.

Source : TAM Period : Wk 8-15 ‘14

Aaj Tak

ABP News

Z News

India TV

NDTV India

IBN 70

10

20

30

40

50

60 5245

37 3531 30

CS 4+

Reach

in M

n.

ABP News among top 2 in most of the markets

Source : TAMPeriod : Wk 8-15’14

Market Share %

Top 10 Shows – ABP NEWS

Source : TAM Period : Wk 15’14

Date Time from Time to Programme Genre TVT 00012/04/2014 19:58 20:54 DESH KA NETA KAISA HO Interviews/Portraits/Discussions33808/04/2014 15:16 15:24 KAUN BANEGA PRADHANMANTRI News Bulletin 31208/04/2014 20:57 21:54 ABP LIVE News Bulletin 30908/04/2014 19:30 19:43 FATAFAT 101 News Bulletin 30106/04/2014 20:28 20:45 JEETO INDIA Cricket Match 30008/04/2014 14:26 15:11 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 28506/04/2014 8:01 8:16 FATAFAT 101 News Bulletin 28009/04/2014 14:26 15:23 SAAS BAHU AUR SAAZISH-KY Reviews/Reports 27710/04/2014 21:59 22:24 24 GHANTE REPORTER News Bulletin 27611/04/2014 21:59 22:24 24 GHANTE REPORTER News Bulletin 274

India TV’s programme – “AAP KI ADALAT” with Narendra Modi was the top programme of the week. It collected 64% viewership with reach of 4.39Mn & timespent of 36min.

Network Performance

MCCS TV Tday Zee Net India TV Net. 18 Ndtv Net0%

5%

10%

15%

20%

25%

30%

25%23%

19%

13%12%

8%

% Mkt. Share

Wk 8-15'14

Source : TAM Period : Wk 8-15’14

MCCS # 1 News Network

MCCS Zee Net TV Tday Net. Net 18 NDTV Net. India TV0

5

10

15

20

25

30

35

4036 35

34

28

21 21

Reach in Mn.

Wk 8-15'14

Source : TAM Period : Wk 8-15’14

MCCS no. 1 News network in terms of Reach

Thank You