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Presentation to the Texas Democratic Women
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Being the Change in Action:Texas Democratic Women
2010 State Convention
Tanya TarrTexas AFT
Facts about us – ◦ As Elected Officials◦ As Voters
Organizations and Campaigns run on:◦ People◦ Time◦ Money
Workshop it! Questions
Being the Change
Women as Elected Officialsand Voters
Women in Congress
Women in State Legislatures
Women as Governors
Women are increasingly represented
And more have Ds than Rs
Gender Democrat Independents RepublicansWomen 38% 45% 16%Men 34% 48% 17%
The Texas Voter
All Registered Voters in Texas
• There are more registered women than men in Texas. (54% women to 46% men)
• Women participate in higher number AND proportion than men in primary AND general elections.
Campaigns and Organizations run on:
• PEOPLE• TIME• MONEY
It’s all about retail politics!◦ Thank you’s, follow ups and celebrations!
◦ Give people a chance to grow
LIST MAINTENANCE◦ Your list is your source of power!
Social Events outside of just electoral work◦ People come for the cause and stay for coffee
Social Networks are key◦ They save money and time
◦ Positive use of social pressure – the bandwagon effect.
Running on PEOPLE
Campaigns are a race against the clock. It’s all about counting:
◦ Who’s for you
◦ Who’s against you
◦ Who’s still making up their mind. Help turn strong supporters into Volunteers
◦ And sign them up as your new members! Why women are trusted messengers
◦ Adopt a Conservative Dad/Husband Program
Running on TIME
The Circle of Influence
Running on MONEY
Candidate or
Officer
Personal
Ideological
Ax-to-Grind
Power
Make the case by showing what donations buy◦ Fundraising is an opportunity to own
success!
◦ Helps make the pitch
◦ Makes the donation tangible Donors make the best super volunteers and
officers Always follow up with thanks and
recognition◦ It paves the way for your next “ask”
Running on MONEY, con’t
Workshop it!◦ PEOPLE:
Brainstorm a good opportunity to celebrate with a fellow chapter member?
◦ TIME: What would be a good first volunteer appreciate
night theme?◦ MONEY:
Ask your neighbor to write a check for $100. Right now.
Put this Change into ACTION!
Reporting back from the workshop. Questions?
Don’t forget –
WE have the POWER!
How did we do?