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Website Development & Digital Marketing September 201 TECHBERRIES ALL RIGHTS RESERVED

Web & digital marketing

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A brief overview on Career in Web Development & Digital Marketing

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Page 1: Web & digital marketing

Website Development & Digital Marketing

S e p t e m b e r 2 0 1

T E C H B E R R I E SA L L R I G H T S R E S E R V E D

Page 2: Web & digital marketing

Web Development & What? MARKETING?

Whatever!!!!! I don’t want to be a

marketing guy.. My parents paid lot of

money for my engineering, diploma, & graduation.

I thought it would be a technical workshop?

Page 3: Web & digital marketing

Digital Marketing?

Get Hired in Companies like Facebook, Google, Myntra, Jabong, Flipkart and many other online Ventures.

No Programming Required Easy to Learn in Short Duration Always a Secured Career Start Your Own Business Let your dreams come true Be Creative & Be Unique

Page 4: Web & digital marketing

Common man!I am a Software Engineer not a website designerWebsite development?, It’s NOT ENGINEERS JOBI love java and dot netI cannot ruin my careerMy parent’s won’t allow me

Website Development?

Page 5: Web & digital marketing

Career in Website Development

Get placed in MNC’s Become a complete techie… be a

coder, be an artist, be a developer, be a team player and be a manager..

Work as project manager in small duration of time.

Be self dependent in few years Be the big thing on earth, become an

owner of social media site, e-commerce platform or a blog writer.

Not just office work from home and make good money.

Page 6: Web & digital marketing

Still Confused?

Page 7: Web & digital marketing

Brands & Corporate?

PEOPLESignificant share of the Global & Indian population had adopted Internet & Digital Media

Digital goes Online World India

Internet Users 2.4 Billion 137 Million

Mobile Internet Users 2.1 Billion 79 Million

Smartphone Users 1 Billion 44 Million

Social Media Users

World India

Facebook 1.15 Billion

78 Million

Twitter 500 Million

33 Million

LinkedIn 238 Million

20 Million

Instagram 130 Million

4 Million

Pinterest 70 Million 5.5 Million

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Page 8: Web & digital marketing

Global Survey

Internet is an important influence on consumers interested in buying new products across most categories.

– Nielsen Global Survey

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Page 9: Web & digital marketing

Digital Marketing Landscape

CHANNELS

Search Email Marketing Content

MarketingSocial MediaDisplay Advertising

Organic

Paid

Contextual Targeting

Behavioral Targeting

Re-Targeting

Monitoring

Marketing

Engagement

Transactional

Direct Mails

Digital PR

Blogging

STRATEGY

ANALYTICS

Page 10: Web & digital marketing

THANK YOU FOR YOUR TIME