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Boosting Efficiencies WITH DIGITAL WEB TOOLS

Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

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I love clean processes, efficient systems, and good tools. They make our jobs (and life) easier. Running my web agency takes a lot of organization, and over the past 5 years I have found some of the best web tools/apps. Presentation Takeaways: - Use smart software to get stuff done and stop doing work about work - Remove the friction in cash-flow related processes (sales pipeline, proposals, invoices) - Bring consensus and consistency to your team Optimal Digital Marketing (http://optimal-marketing.com) is a website design, SEO and Internet marketing agency in Appleton, Wisconsin. Watch to see how we combine the best of traditional marketing and a web shop. Optimal helps businesses of all sizes attract more customers with eye-catching, search engine optimized websites and Internet marketing campaigns that deliver results. We help companies stand out and increase conversions with custom website design and development (including e-commerce websites). If you already have a website, or want to market one we make for you, our Optimal Marketing System (OMS) combines the best Internet marketing techniques to help you get found online and turn browsers into buyers. It includes: - Search Engine Optimization (SEO) - Conversion Rate Optimization (CRO) - Pay-Per-Click (PPC) - Remarketing - Content Strategy & Marketing - Market Research - Competitive Analysis - Landing Pages - Social Media Marketing - and more! Get a free quote for Website Design and Internet Marketing today by contacting us through our website (http://optimal-marketing.com) or by phone at (920) 543-6784.

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Page 1: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

Boosting EfficienciesWITH DIGITAL WEB TOOLS

Page 2: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

Boosting EfficienciesWITH DIGITAL WEB TOOLS

BRANDONWENTLAND

PRESENTEDBY

Page 3: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

TopicsSUMMARY

COMMUNICATION ORGANIZATION GETTING STUFF DONE CASH FLOW

Page 4: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

COMMUNICATION

Page 5: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

COMMUNICATION

•Free•Simple•Time your message for best reach•Analytics•Target multiple channels•Queue them up

BUFFERAPP.COM

BUFFER

Page 6: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

COMMUNICATION

BUFFERAPP.COM

BUFFER

•Free•Simple•Time your message for best reach•Analytics•Target multiple channels•Queue them up

Page 7: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

COMMUNICATION

GOOGLE.COM/HANGOUTS

HANGOUTS

•Cross platform•Synced conversations•Read receipts•Group chat•Group video chat•Screen share•Smart notifications

Page 8: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

HANGOUTS PROMO VIDEO

Page 9: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

COMMUNICATION

Page 10: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

COMMUNICATION

•Frees your phone•Multi-platform•Ring multiple phones•Online voicemails (with transcriptions)•Control when phone(s) ring•Block callers•Free texting•Personalized greetings•Free

GOOGLE.COM/VOICE

GOOGLE VOICE

Page 11: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

ORGANIZATION

Page 12: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

ORGANIZATION

EVERNOTE.COM

EVERNOTE

•Capture everything•iTunes of notes•Access anywhere•Find things fast•OCR•Share notebooks with others•Share notes on public URL

Page 13: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

EVERNOTE PROMO VIDEO

Page 14: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

HOW WE USE IT

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COMMUNICATION

•Save for later•Fantastic reading experience•Share with others•Personal newspaper

GETPOCKET.COM

POCKET

Page 16: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

HOW WE USE IT

Page 17: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

COMMUNICATION

GOOGLE.COM/DRIVE

GOOGLE DRIVE

•Multi-platform•Cloud based office software•One version of a file•Powerful search•All file types•Collaboration

Page 18: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

HOW WE USE IT

Page 19: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

HOW WE USE IT

•Get away from the file system•Share without needing to login•Internal reporting

GOOGLE.COM/DRIVE

GOOGLE DRIVE

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GETTING STUFF DONE

Page 21: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

GETTING STUFF DONE

•Teamwork without email (AMEN!)•Less work about work•Cross platform•Simple yet powerful•Flexible and customizable•Used by top tech companies, universities, and fortune 500•Free (<30 users)

ASANA.COM

ASANA

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ASANA PROMO VIDEO

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HOW WE USE IT

•Trusted source•Areas of responsibility•Invite clients and IC•>50% reduction in email (huge boost in productivity)•Use software to remind us of tasks

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GETTING STUFF DONE

SANEBOX.COM

SANEBOX

•Smart filtering•Works everywhere (uses labels/folders and BCC)•Automatic reminders•Snooze email

Page 25: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

HOW WE USE IT

Page 26: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

CASH FLOW

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CASH FLOW

FRESHBOOKS.COM

FRESHBOOKS

•Easy to use (seriously)•Amazing customer support•Online payments•Customer portal•See when clients view invoices•Get paid faster

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HOW WE USE IT

Page 29: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

CASH FLOW

QUOTEROLLER.COM

QUOTEROLLER

•Easy to use•Saves a ton of time•Professional looking•Know when proposals are opened•Analytics•Sign online•Close deals faster

Page 30: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

QUOTEROLLER PROMO VIDEO

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CASH FLOW

PIPEDRIVE.COM

PIPEDRIVE

•Sales focused CRM•Visual•Mobile apps•Import from other CRMs

Page 32: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

CASH FLOW

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CASH FLOW

XERO.COM

XERO

•Easy to use•Just the features you need•Saves a ton of time•Save accountant time•Fun to use•Up to date reports to make great decisions

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XERO PROMO VIDEO

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CASH FLOW

Page 36: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

REVIEWSUMMARY

COMMUNICATION ORGANIZATION GETTING STUFF DONE CASH FLOW

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RESOURCES

•Living in the Cloud: Google Drive is Office Software for the Future: http://optimalweb.biz/blog/living-in-the-cloud-google-drive-is-office-software-for-the-future/

•Google Drive How-To Tutorial in 2 Minutes: http://optimalweb.biz/blog/google-drive-how-to-tutorial-in-2-minutes/

•How to Solve your “Work about Work” Problem: http://optimalweb.biz/blog/how-to-solve-your-work-about-work-problem/

•Xero accountant: http://lucidbooks.us/

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ABOUT US

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SEO CRO WEB DESIGN

Page 40: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

CONTACT US

WWW.OPTIMALWEB.BIZ

[email protected]

920-543-6771

MAP

We are in 1103 West College Avenue, Ste 305, Appleton WI 54911

Page 42: Boosting efficiencies with digital webtools - Optimal Digital Marketing | Internet Marketing, Web Design, Search Marketing | Green Bay WI

THANK YOUFOR YOUR ATTENTION.

DO GREAT THINGS

HTTP://SLIDESHAREURL.COM