THE IMPORTANCE OF MOBILE SEO

GOOGLE WILL PENALIZE SITES NOT MOBILE OPTIMIZED

These penaltiescan be avoided by

focusing on mobile SEO.It makes sense to have a

mobile-friendly website, given that more people use

mobile devices to surf the internet.

USER EXPERIENCE READY

Mobile sitesneed to load fast,

not content heavy andeasy to navigate. Consider

user experience whendesigning a mobile site.

Avoid things like flash or intrusivepop-ups. You will also want to

avoid forcing consumers to downloadan app rather than creating a mobile site.

TURN TO MOBILE USABILITY TOOLS

Google’s MobileUsability Tool gives

you six essential elementsto work on. Following these

elements can help ensure usersget a positive experience when

visiting your mobile site.

THE INTENT OF CONTENT

Mobile users havedifferent needs, so

remember that whencrafting content. One of the

essential things to keep in mindis the increasing popularity of voice

search. Is your content compatible with the likes of Siri, Alexa and Cortana?

MOBILE DEVICES ARE HERE TO STAY

That means brandsmust pay attention to

mobile SEO. If your mobilecontent has not been

appropriately planned it canmean the difference between getting

more traffic and losing visitors interest.

TO YOUR BEST ONLINE!

Ingrid Griffin, Internet Marketing Consultant. Blue Dress® Marketing, an Internet Marketing Company headquartered in Knoxville, TN. Internet Marketing Developed, Implemented and Managed to Full Circle! Organic Internet Search Engine Guru. Turn Key Internet Optimization Programs Placing You Everywhere and Anywhere You Need to Be Online®

ingrid@bluedressinc.com

865-951-5887