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S-wifi Omni Channel for Mom Users
S-wifi is pioneer free public wifi provider & leader market share in Vietnam with 5 mil user S-wifi have more 95% wifi marketing market share in Hospital. We have more than 98% wifi marketing market share Hospital relationship with in Children and Mom
S-wifi
95% Market share
Network by location
• Target right potential customer
• 26 hospital relationship Mom and children
Network by audience profile
• Age
• Gender
• Device: Type of device/ phone
• 200k++ profile with detail mobile number, email, facebook
User
Location: 160 AP
Daily using: 35,000
Average online time in S-wifi is
30 minute per time
Visit social network, read news,
search, watch online video,
purchase product
User
We introduce the Omni channel solution for Mon user on S-wifi network to Frieslandcampina (FCV)
Delivery ads to right potential customer through location. Collect information potential customer and build CRM Retargeting ads base on Omni channel method
The first time in Vietnam introduce Omni channel solution with public wifi network for commercial brands
Retargeting on many channels to have top of mind: On wifi user journey; On facebook, google, Skype
Push shopping through
on wifi network, faceboook, google; Send SMS, email; Phone from call center
Delivery Ads to right potential customer base on right location and banner survey Collect information (name, phone, email) with banner survey or lucky draw
Omni Channel for MOM
S-wifi journey
What are advantages from wifi Omni channel with S-wifi?
With current client
• Display ad with strong exposure format • Demographic & daypart filter • Setting frequency for ad
• Display ad with strong exposure format • Demographic & daypart filter • Setting frequency for ad
• Shortlist potential customer • Build database for CRM • Push sales • Saving cost from management ads from multil-
channel
Options:
Timeline
