Time is changing fast, 21st century is world of digital era. With digital India campaign internet is spreading fast to various corners of the country. More and more people are getting online now a days and this trend will continue for coming years. Digital marketing includes presence of client’s website on internet, presence of social media, email marketing, sms marketing, high value content creation for client. Let’s look at 5 most important reasons for your digital presence.

1. Wide Target Audience : If your brand is having digital presence it can reach to almost unlimited people which is

never possible in case of physical store. 2. Interaction with Audience: Digital presence of your brand helps to have live interaction with your target

audience. You can take instant feedback and reviews from your customers. Which will ultimately help you to improve your products.

3. Brand Awareness: Digital marketing will help you to create strong brand awareness among your target

audience. Customer will come to know various news about the products instantly. Special discounts and offers can to promoted directly to customers.

4. Low Cost: Cost of digital presence is low as compared to typical marketing. Various social media platforms

allows you to promote your brand free. 5. Result oriented: Products promoted on digital media have a great impact on the audience. Results can be

measured by various tools and return on investment can be known easily.