61
Marketing Tactics: Getting the Right Info in the Right Hands

Marketing Tactics:Getting the Right Info in the Right Hands

Embed Size (px)

Citation preview

Page 1: Marketing Tactics:Getting the Right Info in the Right Hands

Marketing Tactics:Getting the Right Info in the Right Hands

Page 2: Marketing Tactics:Getting the Right Info in the Right Hands

The Game of Seconds

Page 3: Marketing Tactics:Getting the Right Info in the Right Hands
Page 4: Marketing Tactics:Getting the Right Info in the Right Hands
Page 5: Marketing Tactics:Getting the Right Info in the Right Hands
Page 7: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User ?

Page 8: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User ?

Page 9: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User ?

Page 10: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User ?

Page 11: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User ?

Page 12: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User?

Page 13: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User?

Page 14: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User?

Page 15: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User?

Page 16: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User?

Page 17: Marketing Tactics:Getting the Right Info in the Right Hands

Where’s Your User?

Page 18: Marketing Tactics:Getting the Right Info in the Right Hands
Page 19: Marketing Tactics:Getting the Right Info in the Right Hands

Tertiary Competitors

Page 20: Marketing Tactics:Getting the Right Info in the Right Hands
Page 21: Marketing Tactics:Getting the Right Info in the Right Hands
Page 22: Marketing Tactics:Getting the Right Info in the Right Hands
Page 23: Marketing Tactics:Getting the Right Info in the Right Hands
Page 24: Marketing Tactics:Getting the Right Info in the Right Hands

What Works Today

Page 30: Marketing Tactics:Getting the Right Info in the Right Hands
Page 36: Marketing Tactics:Getting the Right Info in the Right Hands

Newsletters

Page 37: Marketing Tactics:Getting the Right Info in the Right Hands
Page 38: Marketing Tactics:Getting the Right Info in the Right Hands
Page 39: Marketing Tactics:Getting the Right Info in the Right Hands
Page 40: Marketing Tactics:Getting the Right Info in the Right Hands
Page 41: Marketing Tactics:Getting the Right Info in the Right Hands

Subject Lines

Page 42: Marketing Tactics:Getting the Right Info in the Right Hands
Page 43: Marketing Tactics:Getting the Right Info in the Right Hands
Page 44: Marketing Tactics:Getting the Right Info in the Right Hands
Page 45: Marketing Tactics:Getting the Right Info in the Right Hands

The Homepage

Page 46: Marketing Tactics:Getting the Right Info in the Right Hands
Page 47: Marketing Tactics:Getting the Right Info in the Right Hands
Page 48: Marketing Tactics:Getting the Right Info in the Right Hands

Personality

Page 49: Marketing Tactics:Getting the Right Info in the Right Hands
Page 50: Marketing Tactics:Getting the Right Info in the Right Hands
Page 51: Marketing Tactics:Getting the Right Info in the Right Hands

Landing Pages

Page 52: Marketing Tactics:Getting the Right Info in the Right Hands
Page 53: Marketing Tactics:Getting the Right Info in the Right Hands
Page 54: Marketing Tactics:Getting the Right Info in the Right Hands

Be Interactive

Page 56: Marketing Tactics:Getting the Right Info in the Right Hands
Page 57: Marketing Tactics:Getting the Right Info in the Right Hands
Page 58: Marketing Tactics:Getting the Right Info in the Right Hands
Page 59: Marketing Tactics:Getting the Right Info in the Right Hands
Page 61: Marketing Tactics:Getting the Right Info in the Right Hands

Summary

• Go BIG• Simplify• Stop focusing only on homepagebuyer’s

journey & landing pages• Automate!• Creativity first before selling• Personality• Authenticity