“What kind of Media Institution might distribute

my media product and why?’’

By Lucy Townsend

A media Institution?A Media Institution is a company involved in the

Media that produces Media texts such as films, magazines, t.v shows, or any other media product.

Examples of media institutions are:

Universal Pictures, who produce and distribute blockbuster films, or

Lions-gate, who produce and distribute a different genre and style of film.

Bauer MediaBauer is a multinational media company headquartered in Hamburg, Germany which operates in 16 countries worldwide.

Since the company was founded in 1875, it has been privately owned and under management by the Bauer family. It was formerly called Heinrich Bauer Verlag KG, abbreviated to HBV and usually shortened to H. Bauer.

Worldwide circulation of Bauer Media Group's magazine titles amounts to 38 million magazines a week.

Kerrang!!!!Kerrang is a UK based rock magazine which is published by the large media group Bauer.

It was first published It was first published on 6 June 1981 as a one-off supplement in the sounds newspaper.

Kerrang was initially devoted to New wave of British Heavy Metal and the rise of hard rock acts.

In the early 2000s it became the best-selling British music newspaper.

Development Hell LTD

• Development Hell Ltd is an independent media company based in Islington, London.

• They currently publish the market leading international dance music magazine, Mix-mag.

• The board of Development Hell is chaired by Peter Strong and comprises Managing Director Jerry Perkins, Editorial Director David Hepworth and Finance Director David Joseph.

IPC MediaIPC Media is a consumer Magazine and digital publisher in the united Kingdom, with a large portfolio selling over 350 million copies each Year.

With more that 60 iconic media brands, IPC creates content for multiple platforms, across print, online, mobile, tablets and events.

As the UK’s leading consumer magazine publisher they engage with 26m UK adults- almost two thirds of UK women and 42% of UK men.

NME New musical express, popularly known by the acronym NME,

created by Theodore Ingham, is a UK weekly pop/rock music journalism publication published since march 1952.

It was the first British paper to include a singles chart, in 14 November 1952 edition. In the 1970s it became the best selling British music magazine.

NME is the longest published and most respected music weekly in the world. Every week it gives its readers the most exciting, most authoritative coverage of the very best in new music, including award-winning features, the latest releases, live reviews, the definitive guide to the best new bands in its Radar section, as well as a regular look back through the magazine's incredible 60 year heritage

What media Institution would distribute my Magazine and why?

After looking at my research I would like Development hell LTD to distribute my music magazine. I think as they have similar magazines to mine for example ‘Mix-mag’ I think it would fit in nicely. With my genre of my magazine being house music and dance I think that by this media group distributing my magazine it would be successful.

looking at figures they sell approximately 21,250 in a year, which gives me an idea that if this media group did distribute my magazine for me it would do pretty well.