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HOW TO HARNESS AI IN YOUR CONTENT MARKETING STRATEGY

How to Harness AI in your Content Marketing Strategy

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Page 1: How to Harness AI in your Content Marketing Strategy

HOW TO HARNESS AI IN YOUR CONTENT MARKETING STRATEGY

Page 2: How to Harness AI in your Content Marketing Strategy

THE ROLE OF AI IN CONTENT MARKETINGThe reason marketers should leverage AI is to do the analysis that

people have been doing manually, only much faster and more often to determine what content you should produce that will deliver

results.

Page 3: How to Harness AI in your Content Marketing Strategy

QUALITY IS BETTER THAN QUANTITY

90%

of content doesn't work!

Content marketers must produce content in quantity – MYTH!

The marketer’s goal is toproduce results.

It's important to understand what content works (quality) over the misguided goals of quantity.

Page 4: How to Harness AI in your Content Marketing Strategy

SAVE TIME BY USING AI IN YOUR CONTENT AUDITThe content audit plays animportant role in the success of a content marketing strategy by analyzing the content that has performed best. AI does the heavy lifting of the content audit even for brands with a high volume of content assets.

Page 5: How to Harness AI in your Content Marketing Strategy

A COMPETITIVE AUDIT IS VITALDon't skip the competitive audit. Learn what content works for

your competitors. Use AI to conduct the analysis faster than people can.

Page 6: How to Harness AI in your Content Marketing Strategy

AN ACTION PLAN THAT PRODUCES LEADSThere are four actionable steps using AI to help you determine what content to produce that will yield the results you seek – more traffic and more leads.

AI powered content marketingtechnology is available today to create intelligent content that performs.

Page 8: How to Harness AI in your Content Marketing Strategy

Want to See AI in Action?Schedule a demo today.

Discover how AI powered marketing technology conducts a content and competitive audit in near real time so you can stop guessing

what content will work and know what content will work. Click here to schedule your demonstration today.