Digital & Social Media in 2014 #CIMdigital
@danielrowles
Daniel Rowles Editor Digital Marketing Podcast MD of
TargetInternet.com Author: Mobile Marketing & Digital Branding
Lecturer Imperial College Cranfield School of Management
#CIMdigital @danielrowles
Agenda Key Trends Constant Change Mobile is Dead Pay to Play
What it Means Now Value Focus Content Curation Efficiency The
Future #CIMdigital @danielrowles
Key Trends #CIMdigital @danielrowles
Constant Change #CIMdigital @danielrowles
Data Volume
Mobile is Dead #CIMdigital @danielrowles
Fragmented Technology
Offline is Digital http://odem.chromeexperiments.com/
Internet of Things #CIMdigital @danielrowles
Frictionless Technology and User Journey #CIMdigital
@danielrowles
#CIMdigital @danielrowles Pay to Play?
Filtering via Social Proof #CIMdigital @danielrowles
#CIMSummit @danielrowles What it Means Now
Mobile Experience www.mobilephoneemulator.com
Content Curation #CIMdigital @danielrowles
Streamlining #CIMdigital @danielrowles
Focus on Efficiency #CIMdigital @danielrowles
Klout Content #CIMdigital @danielrowles
Loosing Followers #CIMdigital @danielrowles
Providing Value #CIMdigital @danielrowles
Joined Up Data Custom Dashboards SEO Email Display CRMPPC
Social Media Web Analytics #CIMdigital @danielrowles