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where creativity finds community US C A M P A I G N U S - N y C A d v e r t I S I N G w e e k 2 0 1 5 0 1

Campaign US adweek_2015

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where creativity finds community

US

C A M P A I G N U S - N y C A d v e r t I S I N G w e e k 2 0 1 5 0 1

THE BIG IDEA GOES GLOBALIn an interactive media world, all advertising is global, but the world still looks to

NYC’s Advertising Week event to find out “what’s next” in the evolution of media and messaging.

This September, Campaign US will team with the global, trend-setting Campaign media network to produce its FIRST global print and online edition examining what’s really involved in translating

“big ideas” into head-turning, cross-cultural campaigns for a plugged-in planet.

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Campaign’s global print and digital editions, plus it’s social networks, provide inspiration and information to more than 2.6 million of the world’s leading advertising, marketing and media pros. From London to continental Europe, Istanbul, the Middle East, Dubai, Shanghai, Hong Kong, Australia and now the US.

Campaign US / CampaignLive.com reaches more than 100,000 high-level, unique users online. More than 17% of our registered users are C-suite strategists who are shaping today’s advertising industry.

Leveraging this global experience and thought leadership, you can now position YOUR brand as a “world leader” in facilitating collaboration with creative and technical partners across time zones,

borders and cultures.

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OUR ISSUE WILL FEATURE

A DAY IN THE LIFEA day in the life of five

global creative and media chiefs who span time

zones, cultural norms and competing egos to mine

creative gold

INTERVIEWSInterviews with agencies in their offices around the

world, showcasing the tools, processes and personalities

needed to craft the most successful global

campaigns

ACCESS ALL AREAS

In-depth, behind-the-scenes stories from four Creative

Directors on how they collaborated to create award-winning, global

campaigns

Q&AsQ&As with four CMOs on how they’re structuring

their global organizations to capture the best ideas from

a wide swath of sources, provide incentives for their agency partners to deliver their A-game and ensure

local penetration and adoption

TRANSFERABLE TALENT How taking a stint abroad can fast track the careers of Creatives, Media Execs

and Adtech innovators

EXAMINATIONAn in-depth

examination of whether the talent market really

has gone global

LETS TALKA roundtable discussion

among 8-10 Creative Directors, CMOs, Strategists and Agency Execs regarding

the issues, challenges and opportunities they face in keeping diverse networks

focusedon creativity

COLLABORATIONA thought-leading

assessment on whether the push towards more

collaboration is dampening true creative genius. Plus,

a review of tools that make collaboration work

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IMPACT

MORE THAN 12,000 ISSUES WILL BE DISTRIBUTED TO ALL BADGED ADVERTISING WEEK ATTENDEES, DELIVERED TO HUNDREDS OF SENIOR

AGENCY HR AND STRATEGIC PLANNING EXECS ATTENDING THE 4A’S TALENT 2030 & STRATFEST CONFERENCES.

WE ARE ALSO HAND-DELIVERING TO MANHATTAN’S TOP AGENCY, BRAND AND MEDIA SUITES AND MAILING TO FORTUNE 1000 CMOs.

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CREATIVE COLLABORATIONS

Sponsorship of our senior collaboration roundtable – taking place in August and followed by full coverage in this historic issue will carry with it participation by your designated thought leader, thanks and branding in our examination of this trend-setting examination of “Creative Collaboration” at the highest strategic levels in advertising today.

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Awaiting confirmation from Haymarket

CAMPAIGN TV

We’re reprising our successful “Campaign TV” video coverage with the top thought leaders and newsmakers in NYC for the event. Option to stream live from our VIP dinner where Campaign US Editor Douglas Quenqua will be interviewing one of the top influencers in our industry.

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OUR IDEAL PARTNERS

• Cross-cultural, omni-media, Creative, Buying and PR agencies with the ability to succesfully translate brand messaging in multiple markets

• Cloud collaboration and data providers

• Creative design and delivery platforms

• Cross-cultural storytellers / content producers / content studios

• Mobile, Social, Video and Programmatic buying solutions as well as interdisciplinary, multi-media campaign planning and buying solution providers

• Measurement / effectiveness / efficiency monitors, listening engines and social dashboards

• Audience networks and DSPs with international reach

• Translation services

• Global management and financial advisory services

• Publishers / Content Providers with international audiences

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SPONSORSHIP DEALS

À LA CARTE: SPONSORSHIP

FROM $5,000

SILVER SPONSORSHIP

$25,000

GOLD SPONSORSHIP

$40,000

PLATINUM SPONSORSHIP

$75,000

C A M P A I G N U S - N y C A d v e r t I S I N G w e e k 2 0 1 5 0 9

PLATINUM:$75,000

• Choice of print magazine cover wrap OR themed roundtable sponsorship and participation ($30,000 value)

• Presenting sponsor of CampaignLive’s coverage of Advertising Week ($20,000 value)

• Inclusion of a two-page printed “perspectives” essay by your thought leader on a topic relevant to the issue (collaboration, talent recruitment, creative inspiration or global campaign execution and effectiveness), PLUS a facing, full-page ad and digital “reprint” for your distribution. Featured inclusion in the digital CampaignLive edition ($10,000 value)

• 100,000 ad impressions on CampaignLive US edition and/or run of our global network ($3,000 value)

• Presenting sponsor at the global Campaign VIP party featuring the world’s C-suite advertisers, agencies and media moguls at an exclusive NYC venue! Plus promotional item distribution and 20 tickets for your colleagues and clients ($25,000 value)

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GOLD: $40,000

• Print magazine cover wrap ($30,000 value)

• Inclusion of a two-page “perspectives” essay by your thought leader on a topic relevant to the issue (collaboration, talent recruitment, creative inspiration or global campaign execution and effectiveness), with a facing, full-page ad and digital “reprint” for your distribution. Featured inclusion in the digital CampaignLive edition ($10,000 value)

• 50,000 ad impressions on CampaignLive US edition and/or run of our global network ($1500 value)

• Participating sponsor at the global Campaign VIP party featuring the world’s C-suite advertisers, agencies and media moguls at an exclusive NYC venue! Plus 10 tickets for your colleagues and clients ($10,000 value)

C A M P A I G N U S - N y C A d v e r t I S I N G w e e k 2 0 1 5 0 1 1

SILVER: $25,000

• Inclusion of a two-page “perspectives” essay by your thought leader on a topic relevant to the issue (collaboration, talent recruitment, creative inspiration or global campaign execution and effectiveness), with a facing, full-page ad and digital “reprint” for your distribution. Searchable inclusion on CampaignLive ($10,000 value)

• 50,000 ad impressions on CampaignLive US edition and/or run of our global network ($1500 value)

• Participating sponsor at the global Campaign VIP party featuring the world’s C-suite advertisers, agencies and media moguls at an exclusive NYC venue ($10,000 value)

C A M P A I G N U S - N y C A d v e r t I S I N G w e e k 2 0 1 5 0 1 2

À LA CARTE

• Full-page advert: $5,000, with 100,000 ad impressions a $500 discount or $7500 total (Only 10 available)

• 3-part, digital branded content series following the progress of a global campaign in which you’ve participated. Appears in the Campaign edition of your choice, compiled in a “Feature Series” page linked from all Campaign editions through October: $8000

• “Perspectives” thought-leader essay and accompanying facing page print and digital ad: $10,000 (Only 12 available)

• Sponsorship of Campaign’s video coverage of Advertising Week, including thought-leader interviews in your target demographic. $25,000 full series, $5K-$10K segmented sponsorships. Video embeds on your site and streaming live from our VIP party may be included

• Presenting sponsorship of the Campaign VIP party at an exclusive NYC venue, including 10 tickets: $10,000

• If not included in a premium package:

o Print magazine cover wrap: $25,000

o Themed roundtable sponsorship and participation, complete with print coverage in our Advertising Week special issue, online branded content coverage and downloadable analysis, plus video excerpts: $30,000

o Presenting sponsor of CampaignLive’s full coverage of Advertising Week: $20,000

o Presenting sponsor at the global Campaign VIP party featuring the world’s C-suite advertisers, agencies and media moguls at an exclusive NYC venue, promotional item distribution and 20 tickets for your colleagues and clients: $30,000

C A M P A I G N U S - N y C A d v e r t I S I N G w e e k 2 0 1 5 0 1 3

THANK YOU

Melinda Gipson | VP Sales & Marketing | E: [email protected]: 703-887-7933 | O: 646-638-6167 | Web: campaignlive.com | CampaignLive, 114 W. 26th Street, NYC, NY 10001

CONTACT US TO FIND OUT MORE

where creativity finds community

US

C A M P A I G N U S - N y C A d v e r t I S I N G w e e k 2 0 1 5 0 1 4