G321: Foundation Portfolio in Media

Brina Johnson2094

Centre Number: 27258

Chosen Set Brief • Print- preliminary exercise: using DTP and an image manipulation program,

produce the front page of a new school/college magazine, featuring a photograph of a student in medium close-up plus some appropriately laid- out text and a masthead. Additionally, produce a DTP mock-up of the layout of the contents page.

Target Market Research- Survey

Survey Results Analysis

Survey Results Analysis

Target Audience Analysis

Target Audience for

my school magazine

GenderDaily Routine

Concerns

Interests

Age

Both males and females

Aimed purely at Sixth Form Students. Age

16- 18

Sport, music, fashion, celebrities, world news, TV+ Music, extra curricular activities, socialising

Stress, bullying, school work exams, jobs, universities,

work experience,

driving license

School, homework, jobs, extra curricular activities,

family

Features advertised to appeal to my target audience Topic of Interest Feature Language on the cover

School Events Winter ball tickets on sale Winter ball 2015: Tickets on sale NOW!

UCAS Writing a personal statement Pro UCAS tips to get you into the uni of your choice

Driving Lessons Win 4 free Driving lessons Do you want to win 4 free driving lessons?

Fashion Seasonal trends for school The latest fashion trends

Teacher Interview Interview with Mrs Oates Teacher Talk with Mrs Oates

Generic Conventions of Magazines Title/ masthead in biggest, bold font at the top of the page.

Bar Code in bottom corner

Model is a well known celebrity. Medium shot in the middle of the page. Takes up most of the page.

Exclusive Story made more predominant.

Subtitle/ main theme in bold underneath magazine name.

Cover lines down the both sides of the page advertising what is inside.

Cover stars name in big text under the subtitle.

Page follows a colour scheme. All font in a certain mix of colours.

Generic Conventions of Contents PageTitle ‘Contents’ written in the biggest, bold font to stand out.

Subtitles in larger font to categorize different pages into subject sections.

Numbered pages briefly described.

Main feature predominant in a circle/ pop out to draw attention to it.

Long shot of model on the right hand side of the page.

Text follows a black and red colour scheme- colour scheme of the magazine.

Only £1

2015

Tickets on Sale NOW!

Initial Plan

Success Criteria of a good magazine Good lightly on model- light shining towards model. Chunky text to draw attention Plain background Choose a theme (font and colour) – keeps it consistent and keeps continuity. Not too busy Model looking at the camera. Use generic conventions Main article stands out Model to take up most of the page- medium shot Organise articles well and make It looks fluid rather than rigid and constructed Make it grab the audience’s attention- use of bold fonts and catchy tag lines.

Make the contents page and cover link.

Make theme really obvious.

Make sure spelling and grammar is correct. Don’t forget about rehtorical questions and verbs and adjectives etc

Generic Conventions• Puff- words or phrases on the cover of a magazine used to boost

status.• Cover lines- information about major articles given on the front page

of a magazine.• Masthead- the title of the magazine or newspaper• Plug- information about the contents of a magazine or newspaper

given on the front cover• Tag Line- A phrase that follows the main • Direct mode of address- model looking at the camera• Central image• Barcode• Date and issue number

Content Recognisable masthead

Tag line

Main cover line

Direct mode of address

Plug Puff

Bar code Date and issue number

Cover line

Plug

StructureContents layered over the main image/photograph so that they can fit as much information on as possible but making it stand out with by having picture in the background.

Celebrity’s face is never covered by the text.

Masthead and other important information on the left side of the magazine because shops used to stack magazines on shelves. Also because we read left to right. (Left side third)

Barcode, issue number and date appear insignificant

Presentational Devices Range of fonts and font sizes to differentiate content

Colour theme maintained (blue and white)

Maintains the house style of Q magazine

Photograph of Florence and the machine relates to the main feature

Mise- en- scene represents Florence and the Machine as unique, mysterious and bold.

Language

Exclamation marks to emphasise the words and add energy

Pull quote- by taking the most shocking, exciting extract from the interview and putting it on the front cover, it makes the reader want to read to find out the context of the quote.

Question to the reader teasing the content makes them want to read to find out the answer.

Ellipses makes the reader want to read the magazine to find out more.

Alliteration catches the reader

Target Audience Research

Target Audience Research Analysis

Target Audience Research Analysis

Target Audience Research Analysis

Target Audience Research Analysis

RepresentationRepresentation of Eminem

The band Biffy Clyro are represented as dark and mysterious mainly because of the costume used in the shot.

The two men at the back of the shot are wearing black which is a dark colour that connotes power, evil and

mystery. The man at the front is wearing white which connotes faith and purity however he is wearing a hood

over his head which suggests he is attempting to hide his identity and possibly look taunting and secretive. This

represents them as dark as they are acting like they have something to hide. It suggests that their music is loud,

strong and their genre is rock. They all have a lot of facial hair and the man at the front has a tattoo and this again shows their toughness and suggests a lack of care for

appearance. The framing of the cover suggests that the man stood in the middle at the front is the lead signer of the band because he is more predominant than the other

two people. Their facial expressions are serious and almost look threatening and the fact that the man at the front has his hand on his chin almost suggests that he is judging the

audience and it represents them as intimidating.

RepresentationRepresentation Jay Z

Jay Z is represented as a business man who is very professional and determined. His facial expression is serious which represents him as unhumourous and the direct mode of address to the audience makes him seem very intense and powerful. The costume he is wearing is a grey suit and tie and dress scarf which are very smart and slick, and it suggests that he has a lot of money as the suit is designer looking and the scarf and ring he is wearing look quite luxurious. His body language suggests that he is adjusting his suit so that he looks smart and ‘ready for business’. The artists’ hair is cut short and sharp and he is cleanly shaven which represents him as someone who takes pride in their appearance.

Representation

Representation of Lily Allen

The costume Lily Allen is wearing is intended to be provocative as she is not wearing a blouse or bra, however her pose does not reveal the front part of her body and therefore is not too sexually explicit to be on the front of a magazine. The fact that she is topless but turned away from the camera represents her as daring and teasing because she is almost provoking the audience and this also represents her as mischievous and playful. She is staring at the camera with her finger in her mouth and this again suggests she is trying to tease the audience however her facial expression is serious which makes her seem slightly cold and this matches the theme of grey/ silver on the background and her shorts which again are quite dull, cold colours to represent the fact she is trying to be seductive in a serious, stern way. Her hair and makeup are also dark and she has a smoky eye look which make her seem almost dark and sinister and this is supported by the presence of two black panthers which represent threat and danger. This all fits with the cover line which is ‘sexy beast’ as lily Allen is represented as both very sexual but also a mysterious, dark, threatening ‘beast’.

Photo Shoot Plan • Costume: The costume that my model wears needs to be alternative and follow a

‘grunge’ fashion style.

• Hair and Makeup: Bold, extravagant and include dark, black Smokey eyes. Hair should be big and back combed.

• Facial Expressions

• Shot type

MASTHEAD

MAIN COVERLINE

Tagline

Barcode

Date/ issue number

Pull quote Competition

and vouchers

inside

Cover line

PlugPuffery

Statement to the reader…..

Plug

Cover line

Cover line

AMPLIFIED

The real

RAVEN ROSE

Barcode

15/11/15 £3.50

“Music saved my life”

Win 2 VIP tickets to see The

Killers

The 1975

Puffery

Statement to the reader…..

Plug

Artic Monkeys Brand new

Album

Florence and the machine Exclusive

Who did what at Reading

and Leeds

B Girl A inD RockEST

AMPLIFIED

CONTENTS

FEATURES

REVIEWS

NEWS

ARCTIC MONKEYS EXCLUSIVEBRENDON URIE POSTERSOLI SKYKES VS. AUSTIN CARLILEWIN THE KILLERS TICKETSMUSIC SCANDALS

ARTIST OF THE YEAR NOMINEES RUSH ALBUM RATING

NECK DEEP ANNOUNCE HIATUSPARAMORE AND ZEDD COLAB

EVERY MONTH

EDITORS PICKDOWNLOAD CHARTSUBSCRIPTIONSUPCOMING GIGS

DATE

The real

RAVEN ROSE

Interview

Website linkPage number &

MastheadPage number &

Masthead

Interview Interview

We interviewed Raven Rose and got the low- down on how music saved her life; her constant struggle to fight temptation; and she told us what she really thinks about the crazy rock and roll industry.

Contents Page Analysis

Use of subheadings to categorize content.

Masthead logo brands the contents page.

Issue number is visible so that readers can differentiate between issues and see when the magazine was published if looking back at it at a later date.

Page follows a colour scheme- main banners are red and the background is white. This applies for the font aswell as the font colours stick to white, red and black. This is so there is consistency and the reader can recognize the theme of the magazine.

The main articles are briefly described and the page numbers are displayed so the reader can easily navigate through the magazine and find the most exclusive content.

Picture showing one of the bands featured in the magazine to excite readers and show what the magazine includes.

Description of one of the main features and the heading is bigger and bold to attract more attention as this is likely to be an article which many people are wanting to read so by having it labelled in bold, they will be able to see the page number and therefore find it easily.

Picture of a feature included in the magazine is advertised here as it is important content so the reader will want to see it clearly from the contents page.

Large image of one of the main bands featured in the magazine. Long shot with interesting mise-en- scene attracts the reader and when a potential reader opens the page in the shop, they will be able to see a successful band and this might appeal to them and encourage them to buy the magazine.

Notes on Double Page Magazine Spread Large medium long shot in the centre of the page taking up majority of the space. No interviewer questions. A story is being told by the interviewees. Oasis describe the drunken instances in

which they recorded their hit singles and they talk about parties and fights between band members. The information is relayed to the reader via short paragraphs from all of the band members- introduced by

their name with colons. Page includes features such as pull quotes, information about a particular album (producer, location, track

listing). Circle shape which gives a brief description of the album and a small picture of the album cover. Main picture has a caption box which names all of the band members from left to right.

Picture covers the whole page with masthead and description of the interview placed on top of the picture. White box strip down the right side of the page with the interview on.

Interview starts off with an introduction which gives background context such as how the band started off and where they are now, including their main achievements. Interview begins with a sentence which sets the scene.. ‘Meanwhile Oasis’s heroes, The Stone Roses, were recording their second album just a mile or so away at Rockfield…’. Then the interview starts with one of the band members describing the atmosphere on that particular day.

Background is white. Rectangular strips above large pull quotes all follow the same colour scheme. On each page the first letter of the first paragraph is written in a large, gold font. Lots of swearing within interviews. Pull quote usually involves profanity.