AT E L I E R L U M I K H A S O C I A L M E D I A M A N A G E M E N T

S O C I A L M E D I A

Marketing for enterprises and public individuals means controlling your narrative in the social sphere. Atelier Lumikha delivers a strategic perspective

for social media as well as consistent day-to-day management and reporting.

3

• Social media is critical to public perception: 84% of people trust an online review as much as a personal recommendation according to a recent BrightLocal survey. Consistent, proactive management is key to your public narrative.

• Presenting your message and managing social channels is only part of the picture. Social media affords high-trust channels for lead generation and customer engagement.

• Atelier Lumikha’s team delivers social media solutions that range from planning to execution as well as reputation management.

4

5

1 2 3Plan Content Manage

Competitive Research

Brand Research

Master Narrative

Campaign Design

Project Planning

Editorial Calendar

Content Creation

Backlinking

Social Posting/Cross Posting

Social Posting/Cross Posting

Customer Support

Social Monitoring

Conversion Tracking

1

S O C I A L P R O G R A M P L A N N I N G

• Social is a tremendously flexible platform for communication and interaction. Atelier Lumikha helps you decide the highest and best use for your social media program: public awareness and perception, product/service updates, customer support, event promotion, etc.

• Beyond strategic planning, we assist with crafting a master narrative that is engaging and executable. We then translate that into an actionable schedule for content, posting, and reposting.

• Our projects are captured in Trello for transparent management using Scrum techniques to manage our activity for nimble service delivery and complete accountability.

7

2

S O C I A L C O N T E N T

• Working from a strategic plan and a clear narrative gameplan, Atelier Lumika develops content that breaks through the clutter by offering interesting avenues, both visual and textual, to drive users to original content offered online.

• Beyond basic back linking posts, Lumikha’s talented content team crafts images, surveys, serial posts, and social advertising all the service of our clients’ business objectives.

• Each aspect of your social campaign is managed according to an editorial calendar to assure regular and varied posting calculated to maintain engagement and result in reliable conversions.

9

3

S O C I A L M A N A G E M E N T

• Social campaigns are really conversations. Atelier Lumikha is attuned to audience response to manage perception, resond to inquiries and provocative commentary, as well as use feedback to create improved content.

• Atelier Lumikha monitors commentary as well as the typical benchmarks for social campaigns like traffic referrals, conversion, and support requests.

• For forward thinking organizations that use social media for customer support, Atelier Lumikha supports social requests with customer service that compliments our voice, email, and chat support channels.

11

O N T H E I R T U R N TA B L E

M A R K E T F O C U S

13

Start-Ups Rapid expansion brings scaling challenges: new processes, new customers, expanded staffing requirements. Lumikha addresses these challenges with rapid resource deployment and process mapping and management.

EntrepreneursEntrepreneurs face the infinite inbox of tasks ranging from answering the phone to prospecting for new business to billing management. Lumikha gives busy entrepreneurs the breathing space to concentrate on high-value work.

Authors/CoachesAuthors and coach must develop and package expert knowledge, promote new content, and continually seek out their audience to fill their pipeline. Lumikah provides assistance with online learning, content promotion, lead generation.

B2B AgenciesBusiness services agencies seeking either local and global clientele require extensive support from marketing to support. Atelier Lumikha’s service quiver supports the entire customer life-cycle.

Recruiting AgenciesEffective recruiting firms manage both client and talent prospecting to develop pipelines at both ends of the process. Data collection, management, and prospect engagement means firms can focus on quality and fit for their clients.

Marketing AgenciesAs the spectrum of marketing services expands to encompass deep and broad campaigns across many media, Atelier Lumikha helps marketing agencies offload basic tasks to focus on strategic and creative concerns.

P H O T O C R E D I T S

Atelier Lumikha uses Unsplash royalty free images. Here are the photo credits in order of appearance:

1. Photo by ANGELA FRANKLIN on Unsplash

2. Photo by rawpixel.com on Unsplash

3. Photo by Calum MacAulay on Unsplash

4. Photo by Rob Bye on Unsplash

5. Photo by Clem Onojeghuo on Unsplash

14

T H A N K S !

L U M I K H A . C O | H A R R Y @ L U M I K H A . C O