Messaging Miriam Newton Director, Product Marketing

© 2014 SiriusDecisions. All Rights Reserved

6

Challenges

© 2014 SiriusDecisions. All Rights Reserved

7

Acrobat XI Messaging Approach

© 2014 SiriusDecisions. All Rights Reserved

8

The Evolution to Messaging Central

© 2014 SiriusDecisions. All Rights Reserved

9

Results

+59% Web visitors

+53% Web revenue

+10% Orders from email

-78% Time to market