SELECT, COLLECT AND PROJECT DIGITAL ASSETS RELEVANT TO YOUR COMMUNITY ONTO PLATFORMS LIKE PINTEREST OR SLIDESHARE

DIGITAL CURATION

OF ONLINE SHOPPERS IN THE U.S. HAVE MADE A

PURCHASE BASED ON A RECOMMENDATION

VIA PINTEREST

47%

1

2

USE PICTURES... ‘SKIMMING’ IS THE NEW NORM

USE FEWER WORDS

THE PICTURE CAME BEFORE TEXT... THIS IS WHY VISUALS ARE PROCESSED 60,000

TIMES FASTER THAN TEXT

3

ECOMMERCE SITES ARE SETTING UP SHOPS OFFLINE TO PROVIDE SPACES AND MOMENTS WHERE PEOPLE CAN STEP AWAY FROM PURE TECH SATURATION AND ENJOY REAL OFFLINE EXPERIENCES

ONLINE COMES TO LIFE

THE MAJORITY OF OVERALL RETAIL SALES ARE STILL TAKING PLACE

OFFLINE

4

THE THIRD INDUSTRIAL REVOLUTION IS HERE – FROM TOYS, TO LEATHER, TO HUMAN ORGANS, 3D PRINTED CUSTOMISABLE, ONE-OFF PRODUCTION IS IRREVERSIBLY CHANGING YOUR WORLD

3D PRINTED EVERYTHING!

NASA EMAILED A WRENCH TO THE INTERNATIONAL

SPACE STATION

5

FROM NATURAL PRODUCTS AND MINDFULNESS, TO NATURAL BASED PRODUCTS, STATUS IS NO LONGER JUST ABOUT WEALTH AND POWER... IT’S ABOUT HEALTH AND WELLBEING

360° WELLBEING

PRODUCT TRANSPARENCY, PURITY AND AUTHENTICITY

ARE NOW THE DEFAULT SETTINGS FOR PRODUCTS THAT TARGET THE WORLD

OF HEALTH AND WELLBEING

6

THE CLIMATE HAS IRREVERSIBLY CHANGED MEANING WEATHER PATTERNS, PRODUCTION SYSTEMS, AND ACCESS TO NATURAL RESOURCES IS BECOMING LESS CERTAIN... INCORPORATE CLIMATE CHANGE SCENARIOS AND SOLUTIONS TO ALL YOUR ACTIVITIES

THE CLIMATE HAS CHANGED

CLIMATE CHANGE HAS OUT PACED PREDICTIONS FROM 20 YEARS AGO, AND THE CRIME

SCENE IS COVERED IN HUMAN FINGERPRINTS

7

BIG-DATA CAN REVEAL PRECISELY WHEN SPECIFIC CUSTOMER GROUPS ARE MOST LIKELY TO SHOP AND EXACTLY WHAT THEY ARE LOOKING FOR IN TERMS OF PRODUCT, SERVICE, PRICE, ETC

BIG-DATA IS GOLD!

USE BIG-DATA TO MAKE HIGHLY TARGETED ADJUSTMENTS TO STAFFING, PRODUCT

PLACEMENT, MARKETING DISPLAYS AND PRICES

THROUGHOUT THE DAY

8

CONSUMERS ARE INCREASINGLY BEING DRAWN TO RETAILERS THAT INVEST IN CORPORATE ENVIRONMENTAL AND SOCIAL RESPONSIBILITY

BE GOOD, DO GOOD

HELP YOUR CUSTOMERS FEEL GOOD BY EMBRACING

GOOD DEED INITIATIVES SUCH AS BUY 1 GIVE 1

9

RELEVANCE AND GREAT CREATIVITY ARE KEYS TO GETTING CHATTER. BY REACTING IN REAL-TIME TO DIFFERENT NEWS EVENTS AND SOCIAL MEDIA TRENDS PEOPLE START TALKING ABOUT YOU

REAL-TIME MARKETING

OREO’S 100-DAY ‘DAILY TWIST’ REAL-

TIME MARKETING CAMPAIGN ACHIEVED

A 110% GROWTH IN FAN INTERACTION

110%

10

DIGITAL BEACONS AND AUGMENTED REALITY ARE MAKING THEIR WAY INTO EVEN MORE STORES. THIS TECHNOLOGY PROVIDES IN-STORE ANALYTICS AND MARKETING SOLUTIONS FOR BRICKS-AND-MORTAR RETAILERS

RESPONSIVE RETAIL

DELOITTE DIGITAL IS PREDICTING THAT ‘DIGITAL

INTERACTIONS WILL INFLUENCE 50 CENTS OF EVERY DOLLAR SPENT IN

RETAIL STORES AT THE END OF 2014’

11

TO KEEP GOOGLE’S FOCUS ON MOBILE, AND TO KEEP ‘PUSHING PEOPLE AHEAD’, CEO LARRY PAGE FORCES HIMSELF TO DO WITHOUT A COMPUTER DURING MUCH OF HIS DAY, USING ONLY HIS PHONE

DITCH YOUR DESKTOP

LARRY ALSO ENCOURAGES ENGINEERS AND PRODUCT MANAGERS TO SPEND AT LEAST ONE DAY A WEEK

WORKING ONLY ON THEIR MOBILE DEVICES

12

TEN YEARS AGO, THERE WERE THREE BILLIONAIRES IN CHINA, AND NOW THERE ARE AT LEAST 350 BILLIONAIRES....THER ARE ALSO 60,000 MILLIONAIRES WITH 200M+ IN WEALTH!

BLING DYNASTY

IF YOU ARE A WESTERN LUXURY-LIFESTYLE BRAND, CHINA REPRESENTS ABOUT

100% YOUR POTENTIAL GROWTH MARKET

100%

13

MAGAZINES ARE ABANDONING THEIR WEBSITES AND BECOMING CONTENT CHANNELS WITHIN FACEBOOK OR TWITTER OR PINTEREST OR VINE OR INSTAGRAM

MEDIA MELTDOWN

2015 WILL BE THE YEAR THAT A LARGE MAGAZINE WILL FOLD ITSELF INTO A

PINTEREST PAGE

14

FROM ‘NEST’ LEARNING THERMOSTATS, THROUGH TO DOMESTIC ROBOTS, THE AGE OF THE SMART HOME IS UPON YOU

SMARTHOME

NATURAL FIBERS ARE BECOMING THE PERFECT

COMPLIMENT TO SMARTHOMES

15

THIS YEAR THE AMOUNT OF PEOPLE USING WEARABLE TECHNOLOGY IS PREDICTICTED TO DOUBLE

WEARABLES

ANALYSTS PREDICT THE APPLE WATCH WILL

ACCOUNT FOR 36% OF APPLE’S REVENUE

GROWTH

36%

CHIPOTLE MEXICAN GRILL INC’S SUSPEND

PURCHASES FROM A PORK PRODUCER THAT RAN AFOUL OF ITS ANIMAL

WELFARE RULES

BRAND ACCOUNTABILITY IS NOW JUST ‘A-CLICK-AWAY’ AS CONSUMERS BECOME INCREASING CONCERNED ABOUT PRODUCT SAFETY, TRACEABILITY AND AUTHENTICITY.

NOWHERE TO HIDE15 for 15 BONUS TREND