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Let’s Talk Beauty
99%of mums have atleast 1 facialarea of concern
Top3 Facial Concerns:
Uneven ToneDark PatchesPigmentation
Wrinkles
Oily , Dry or Combination Skin
63%
51%
41%
Top3Stomach
Love HandlesMuf f in Top
Excess Fat &Cellulite
But t, Hips &Thighs
67%
53%
44%
Body Concerns:
99%of mums have atleast 1 bodyarea of concern
Mums’Beauty Concerns
Mums’Beauty Concerns
SingaporeSingapore
Mums’Beauty
Secrets
Mums’Beauty
Secrets
SingaporeSingapore
exposed
of mums are willing to spend over $50 on a skincare product
59%59%of mums feel pressured to look younger
53%53%of mums have considered a non-invasive procedure
55%55%of mums spend 10 - 30 minutes daily on theirbeauty routine
60%60%
Insights
© 2014, theAsianparent Insights
For more information, please contact: Neetu MirchandaniVP of Strategic Alliances & Insights, APAC
[email protected]+65 6344 2865