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Page 1: Feedback questionnaire

Questionnaire: Taking the Lead

The Documentary

1. What specifically did you like about the documentary?

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2. What did you think could improve the documentary?

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3. Do you find the first 5 minutes interesting enough to make you watch the whole

documentary?

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4. Do you think the documentary fits the channel it has been broadcasted (i.e. Channel 4)

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5. Do you think the interviews are relevant/interesting?

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6. Do you think the voice over was appropriate and fitted in well with the documentary?

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7. Do you think there was too much or too little archive footage?

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Page 2: Feedback questionnaire

8.

What did you think of the archive footage?

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9. Do you think the graphics were clear?

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10. What did you think about the opening sequence?

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11. Did the documentary help you realise how much dogs are needed in today’s society?

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12. Is the purpose of the documentary clear?

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The Print Advert

1. What did you like about the print advert?

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2. What did you think could improve the print advert?

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3. Does the print advert make you want to watch the documentary?

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Page 3: Feedback questionnaire

4. What are your first thoughts when looking at the print advert?

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5. Are the graphics clear enough to read?

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6. What are your thoughts about the print advert? (i.e. is it interesting or boring etc)

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7. What do you think about the images?

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8. Do you think the advert was creatively manipulated or it could have been better?

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The Radio Advert

1. What did you like about the radio advert?

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2. What did you think could improve the radio advert?

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3. Did the radio advert make you want to watch the documentary?

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Page 4: Feedback questionnaire

4. Does the radio advert highlight the best parts of the documentary?

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5. Is the radio advert clear as to what the documentary is about?

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6. Did you like the sound effects and thought they made sense?

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7. Was the voice over clear and easy to understand?

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8. Do you think the use of sound was used creatively or it could of been better?

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