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It is the art of application of design to
clothing and accessories.
www.mensusa.com
• WHAT IS FASHION?
Fashion is the accepted day to day way of dressing at a given
time. If you see everyone wearing the same color or style when
they have not been the trend before, such is "in-fashion."
Never has and never will
• Fashion is the total outlook of an individual of today and only for
today. Though fashion evolves and some styles come back, it
only apply for "now". Even the retro fashion is never the same
WHY DOES FASHION CHANGE?
• Fashion change because people change
• We always want something new. Clothing change for practicable
reasons, for appropriateness for the season, and for adaptation
to environment situation. In some cases the popularity of fashion
endure for many seasons because of the combinations of these
reasons.
• “Take the blue jeans” as an example (It’s choice)
KINDS OF FASHION
• Haute Couture - French word meaning high fashion. It means
one-of-a-kind. These include designers' original designs or
clothing that are custom made.
• Ready to wear (Pret-a-Porte) - Term used to describe mass
produced garments. These include designers' originals
manufactured to a certain number for department stores and
offered at lower prices.
OPPOSITE ENDS OF FASHION
Classic - is a fashion that stays indefinitely. Fad - is a fashion that die quickly and whose greatest appeal is as novelty.
IMPORTANCE OF COLORS IN FASHION
• Colors have a demonstrable psychological effect.
• . The sight of red means warning and white mean simplicity and respective of title.
• Military uniforms are intentionally colored to give statement and impose authority.
• Colors are used in many ways to assert recognition because they are fairly easy to read and understand.
List Of Popular Colors S.No. Colour Emotions
1 BLACK Severe, mysterious, sophisticated, glum, depressing, deadly
2 BLUE Serene, calming, cool, quiet, sleepy, sad
3 BROWN Warm, earthy, drab
4 GRAY Well-informed, subtle, dignified, gloomy, cold
5 GREEN Fresh, successful, loving, greedy, restful, calm.
6 ORANGE Happy, cheerful, new, motivated, garish, warm.
7 PINK Soft, innocent, delicate, feminine, delicious
8 RED Alert, warning, sexual, aggressive, energetic, cheerful, angry, vital, exciting
9 VIOLET Royal, rich, stately, passionate, subtle but sexy, impressive, alone
10 WHITE Clean, pure, young, safe, simple
11 YELLOW Sunny, bright, hopeful, optimistic, joyful, clear, positive, alive
Color Guidelines According To Seasons
Summer- Think clear, contrast and bold colors.
Fall - Think soft, cool, slightly grayed colors.
Spring - Think bright, fresh and lively colors.
Winter- Think deep, dark and muted colors.
FASHION DESIGNINING
Fashion designing is the art of the application of design and
aesthetics or natural beauty to clothing and accessories. Fashion
designing is influenced by cultural and social latitudes, and has
varied over time and place. Fashion designers work in a number
of ways in designing clothing and accessories. Some work alone
or as part of a team.
FASHION BRANDS
Brands are the ones that give identity to a fashion. They are
created by designers and are meant for sale. They carry the trust of
the brand and designer. Presenting a list of international Fashion
Brands.
IMPORTANT FASHION BRANDS
1 Adidas
2 Armani
3 Bentton
4 Calvin klein
5 Dolce & gabbona
6 ED Hardy
7 Fastrack
8 Gucci
9 Louis vultton
10 Lee
11 Levis
12 Longines Hamilton
13 Mango
14 Nike
15 Pepe Jeans
16 Prada
17 Puma
18 Rolex
19 Reebok
20 Tissot
21 Tommy Hilfiger
22 Wrangler
23 Woodland
24 Van Heusan
FAMOUS
FASHION
DESIGNERS
CONTACT ADDRESS:
1246 Westwood BlvdLos Angeles, CA 90024, USA
Tell : 1-888-784-8872
[email protected]://www.mensusa.com/