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Growth Strategy Execution
How to Start Fast & Deliver Resultswww.linkedin.com/in/peggyklingel www.twitter.com/[email protected]
Sales and Market Strategy Development and Execution
Change Management, Startup & Turnaround Expertise
Peggy Klingel608-512-8830
Change impacts many areas and can provide great opportunities.
Developing, communicating and acting on the strategy quickly provides the best chance of success.
Opportunity:
Opportunity:
Market:
Opportunity:
Market:
Retention:
Opportunity:
Market:
Retention:
Financial:
Opportunity:
Market:
Retention:
Financial:
Technology: Solutions may require new technology that is never going to be perfect requiring a start and evolve approach.
Collaboration on revenue growth plan development encourages ownership and reduces anxiety.
Make the case for change over and over again.
Listen and ask more questions!
Constantly ask: Can we execute the plan?
Market Research
What has changed?What are competitors doing?Does our product meet a need?How do we differentiate?Where is future growth?
Are they happy?Why did they leave?Why did they buy?Is customer sat measured?Any trends in the feedback?
Customer KnowledgeMarket Research
What has changed?What are competitors doing?Does our product meet a need?How do we differentiate?Where is future growth?
Available resources
What technology do we need?Is the capital available?What else do we need?How fast can we move?Is it fast enough?
Who’s on board?Who’s unsure? What’s causing hesitation?Is new training is needed?Do we need additional staff?
Staff knowledge & skillsAvailable resources
What technology do we need?Is the capital available?What else do we need?How fast can we move?Is it fast enough?
• Establish KPI’s and measure progress.
• Establish KPI’s and measure progress.
• Keep your eyes and ears open for feedback.
• Establish KPI’s and measure progress.
• Keep your eyes and ears open for feedback.
• Adjust the plan and communicate why it’s changing.
• Establish KPI’s and measure progress.
• Keep your eyes and ears open for feedback.
• Adjust the plan and communicate why it’s changing.
• Reward risk takers whether their idea worked or not.
• Establish KPI’s and measure progress.
• Keep your eyes and ears open for feedback.
• Adjust the plan and communicate why it’s changing.
• Reward risk takers whether their idea worked or not.
• Target early wins and celebrate success.
• Establish KPI’s and measure progress.
• Keep your eyes and ears open for feedback.
• Adjust the plan and communicate why it’s changing.
• Reward risk takers whether their idea worked or not.
• Target early wins and celebrate success.
Change is expected – stay focused and moving forward.
Start fast / adjust the plan / deliver results.
Successful change is achieved through great teamwork.
How to Start Fast & Deliver Results
www.linkedin.com/in/peggyklingel www.twitter.com/[email protected]
Sales and Market Strategy Development and Execution
Change Management, Startup & Turnaround Expertise
Peggy Klingel
Growth Strategy Execution
608-512-8830
[email protected]/in/peggyklingel www.twitter.com/PeggyKlingel
Priorities to drive organizational change.
Business areas to understand before joining or partnering with a company.
The benefits of a broad organizational understanding.
A review of my history and philosophy behind driving revenue growth.
Other Presentations by Peggy Klingel
Leadership Principles for High Impact Results
The Five C’s of a Company Review
Sales as a Team Sport
Building Bridges for Growth