Alvarez & ConveryConsulting AllianceTeaming with VARs, OEMs and Distributors in the IT Channel

OUR FOCUSDeliver consulting services within the IT

channel to VARs, Distributors and Original Equipment Manufacturers resulting in

improved sales and operational results.

VARs: Leverage supply chain relationships, growth planning and execution, sales management effectiveness, rep sales training & enablement, rep territory planning and effectiveness, marketing strategy and execution.

DISTRIBUTORS: Partner retention, partner recruiting, driving alignment with partners and suppliers, partner growth. Building successful supplier partnerships.

OEMs: Initiative development and execution, increasing reseller and distributor effectiveness in performing against strategic initiatives.

IMPROVE RESULTS

Rick is an IT, channel industry, veteran with a passion to compete and win in the marketplace alongside his customers and colleagues. He is a reseller and supplier champion who believes that any success he has had resulted from focusing on all stakeholder priorities. When your customers and colleagues win, you win too.

Rick has managed and sold at IBM. He has led sales and business development for Value Added Resellers. Rick joined IT distribution at Avnet where he became a senior vice president and general manager. Rick owned strategy and sales for key IBM product lines, led regions in the IBM business, and was the general manager of Avnet’s Hewlett Packard business, Avnet’s Canada and Mexico business, the Technology Solutions services business and the Avnet strategic sales team.

Rick’s teams consistently achieved superior business results. Under Rick’s leadership Avnet Americas HP business almost tripled. His regions and divisions consistently scored high in customer and supplier satisfaction. Rick led a two year sales transformation for a selling team of over 400 individuals. As a strategic leader Rick was responsible for acquisitions and leading the integration effort.

If it’s a challenge, bring it on. Let’s get the team enabled, focused, pointing in the right direction and working together.

WHO WE ARE: RICK ALVAREZ

John Convery is a marketing and sales channel consultant with over 30 years of proven experience to advise and guide partners and manufacturers.  John delivers insights and recommends strategies, processes and implementation practices for successful programs to leading IT solution providers. 

John Convery, is a past executive vice president of marketing and vendor relations for Denali Advanced Integration, the fastest year-over-year growth independent solution provider in the Pacific Northwest during his tenure. Past employers include IBM, HP, Compaq and Microwarehouse.  Partnership work has included Ingram Micro, Cisco, HP, VMware, Apple, EMC and more.   A noted expert on HP’s Partner One program and all competitive programs with years of HP sales growth success, John has been made member of many key councils that provide IT direction including: Channel Vanguard Vice Chairman of the Board, Channel Vanguard Council ; Member of the HP ESSN Council; Advisory Member for The Channel Company/CRN Channel XChange, and Advisory Member for The Channel Company Public Sector XChange. John is a guest writer for CRN, contributing a monthly article on industry best practices, partner programs and marketing.

WHO WE ARE: JOHN CONVERY

SOME AREAS OF ENGAGEMENT:

SELLERSSALES TEAM:  Sales team assessment and development.  The big picture, vision, plan, process, and coaching.

FINANCE:  Supply chain efficiency.  Assess value and pricing delivered from suppliers.

MARKETING:  Alignment to the business strategy.  communicating the vision, integration with sales to produce ROI

CEO:  Business snapshot with a look at the overall business.  Vision, strategy, goals, company culture, leadership.

SOME AREAS OF ENGAGEMENT:

DISTRIBUTORSSUPPLIERS:  Increase supplier alignment. Gain supplier mindshare and market share.

PARTNER RECRUITING:  Gain share by adding new partner relationships across your product and solution offerings.

RELATIONSHIP ASSESSMENT:  Understand the real perception your partners and suppliers have about the value you are delivering to them.

PROGRAMS:  Create and execute scalable and repeatable demand generation to increase sales and meet supplier and partner needs.

SOME AREAS OF ENGAGEMENT:

SUPPLIERSCHANNEL: Get the real scoop on your partner’s and distributor’s commitment to your channel program.  Find ways to better align your channel program across your sales chain.

PROGRAMS:Create and execute repeatable and scalable sales plays on your key product offerings.

RECRUITING:  Line up partners to take on your product and solution offerings.  Target partners to take on a broader range of your offerings through focused growth planning.

DISTRIBUTION:  Effectiveness of your current distribution relationships, including analysis and improvement

CONTACT INFORMATION

RICK ALVAREZPHONE: (480) 824-8478EMAIL: Rick@RACGO.comWEB: www.rickalvarezconsulting.com

JOHN CONVERYPHONE: (425) 985-2486EMAIL: John@JohnConveryConsulting.comWEB: www.johnconveryconsulting.com