HOW: Automatize• Librarians usually are not just

Community Managers.• We need to be constant.• We are not all the day connected to social networks.• We need to detect automatically our profile mentions.

HOW: ImagesSocial media and visual content go hand-in-hand. In fact, using images or

graphics has some serious benefits for social media. Research has discovered that images can result in an 85% interaction rate on Facebook and increased retweets by 35% (1)

(1) Rampton J. 7 Free Ways for Boosting Your Social Media Engagement. Available at: http://www.forbes.com/sites/johnrampton/2014/09/22/7-free-ways-for-boosting-your-social-media-engagement/. Accessed May 27, 2016.

Hootsuite: Why?

2. 40 Free Folded Social Media Icons. Available at: http://www.designbolts.com/2013/11/07/40-free-folded-social-media-icons/. Accessed May 27, 2016.

Hootsuite

2. Free Folded Social Media Icons. Available at: http://www.designbolts.com/2013/11/07/40-free-folded-social-media-icons/. Accessed May 27, 2016.

And more...

www.hootsuite.com

www.hootsuite.com

Hootsuite interface

Hootsuite: Twitter

Hootsuite: Facebook

Hootsuite: Facebook

Hootsuite interfaceStreaming, we see the different columns and social networks

Scheduling and RSS section

Statistics and reports

We can assign to a member of the team the post answer or comment

Contacts and lists on Twitter

APPs availables

Account settingsToolsHelp

Hootsuite interface

Space to compose our posts

Social networks that we manage

Tabs and social networks and apps that we manage

Hootsuite interfaceRefresh

columns

Columns

How we configure a stream

Streams (new column)

Scheduling section

How we add a Stream

How we add a Stream

New social network

Team information

Apps

SearchKeyword

Lists

Send a post

Write your post

Your social networks

Attach media

Schedule

Add location

Targeting option

Save as draft

Link to shrink

Send a post: edit a post

Send a post: edit a post

ScheduleStreams (new column)

Scheduling section

Schedule

Schedule: list

Schedule: day

Schedule: week

Schedule: month

1. Create your account2. Add a Stream3. Send your first post4. Schedule one post on twitter

Do you want to practice with Hootsuite?

Botize.com

Botize.com

Botize.com

Botize.com

Botize.com

Botize.com

Botize.com

Botize.com

Right inbox

1. Right Inbox is an extension for Google Chrome, Mozilla Firefox and Safari.

2. Schedule your gmail e-mails.Email Scheduling

Email Reminders

Recurring Emails

Private Email Notes

Right inbox

1. Step one, write an email.

2. Instead of clicking Send Now, choose the Send Later

3. You can choose one of the options, or define your own using the At a specific time option as follows:– After selecting At a specific time, a dialog will appear. Choose a date and time you’d like your message to be delivered. Optionally, use the timezone option to have Right Inbox automatically calculate the time difference between you and your recipient.– Alternatively, you can use the box labeled “Type date & time or duration” to schedule a future date in plain English. For example, you might type “in 2 hours”, or “Mon @2PM.”

4. elect the blue, Schedule button and your message will put itself into the queue.

Right inbox

Right inbox

Why Canva?• Online• Free• Automatically adapted to the different

documents• You can upload your own images• Different letters and designs

Canva

Canva

Canva

Why Canva?

Canva

1. Choose your design type

Canva

Canva

Practice with Canva• Create your account on Canva• Choose one of the documents• Create three images:

• One with a title• One with an image• One combining both

• Download your images

Giphy

Giphy

Giphy

Giphy

Giphy

Giphy

Giphy

Create a Giphy• Upload your images created on

Canva • Download on your computer• Go to your Hootsuite account and

post it

Piktochart

Piktochart

Piktochart

Piktochart

Piktochart

Piktochart

Piktochart

1. How and why automatize

2. How to create our own images3. Swing your images: create a gif

weWhat

did learn

?

Thanks Bedan

ktMerci

Kiitos

Gr

cias