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Misconceptions About Search Engine Marketing

Misconceptions about search engine marketing

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Page 1: Misconceptions about search engine marketing

Misconceptions About Search Engine Marketing

Page 2: Misconceptions about search engine marketing

The majority of the website owners have outdated information about what’s important for their online presence and search engine marketing… so much so that if they implemented what they know they would see little in the way of results.

Few website owners can keep up with the newest practices and trends of web marketing. After all, web marketing is a full time job and website owners have to manage their own products and services, as well as keeping abreast of changes within their own industries. This is why it makes sense to hire professionals who can help increase and maintain website growth.

Page 3: Misconceptions about search engine marketing

An SEO ‘quick fix’ is enough! It doesn’t matter whether you’re owner of established website or you’re about to start a new one. Short term search engine marketing is a big no-no if you want your website to head in the right direction.

Why so? It’s because Google frequently changes its search process. Your website can achieve high rankings with help of SEO but they would go down dramatically once you stop the SEO service. Apart from this, if your website is new to the market then you must use SEO services for a longer period of time for proper growth.

Page 4: Misconceptions about search engine marketing

No need to have a mobile-friendly website! Mobile friendly websites are critical! A non-mobile-friendly site can seriously hamper your rankings. In recent years the percentage of people using mobile devices for searching has increased greatly.  Your website layout must fit properly into the screen of mobile phones and be compatible at different resolutions. At Online Consulting we provide full assistance for mobile search in Sydney.

Page 5: Misconceptions about search engine marketing

Social media is not important for search marketing. Social media is super important! And this remains true even if your clients or website users aren’t themselves on Facebook, LinkedIn, Twitter and the like. Social media is an integral and important part of any web marketing campaign today. 

Online Consulting

Page 6: Misconceptions about search engine marketing

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Telephone: 02 8004 4527

Email: [email protected]