24
Online Marketing Web Design Mobile Apps Software

Search marketing misconceptions slideshare

Embed Size (px)

Citation preview

Online Marketing Web Design Mobile Apps Software

Misconception of

Search Engine Marketing

SEARCH ENGINE MARKETING

SEOSearch Engine Optimisation

PPCPay-Per-Click

PPCPay-Per-Click

SEOSearch Engine Optimisation

WE CAN DO BOTH!!!

Paid Listing, Advertising

Organic Placement

ORGANIC Listing

PAID Listing

Misconceptions:1. “ Content writing is sufficient”

• 30% depends on website content and 70% on external factors

2. “ SEO is Useless”• Increase Visibility and

Credibility

3. “ SEO is expensive”• Long-term Return of

Investment• FREE Traffic 24/7

Misconceptions:

1. “ PPC is EXPENSIVE!”• FIRSTPAGE monitors your campaign

DAILY to make sure EVERY CENTS is spent to convert

2. “Google Adword tool is free, I can manage myself”• Can you make sure $ spend is

effectively bringing you returns?

3. “ Anyone can anyhow click on my ads ”• Controllable, Measurable,

accountable results

Traditional MarketingVS

ONLINE MARKETINGCost- Efficency when using online marketing

Muay Thai Gym

58.4% of

Interested visitors

% of VisitsWebsite Ranking

Case Study 1 – FirstPage Digital DesignPPC

Case Study 2 – PIP HoldingsSEO, PPC and Other Online Marketing methods

“Firstpage drove leads for us and brought interested signups and registrants to our events.”

- Selyn Chan, PIP Holdings

Results: - Drove over a hundred NEW leads and NEW visitors to PIP in a 3

months campaign.- With a 12% conversion rate, PIP made a total of SGD $38,400 in

gross revenue.- ROI of close to 350% from our digital marketing efforts.

HOW TO LISTEN FOR CLIENTS…

• “ I want to be on FIRSTPAGE”

• “ I want to Market my business ONLINE”

• “ My business is POOR in Sales”

• “ NO one knows about my Website”

Why FIRSTPAGE DIGITAL DESIGN???

• PRACTISING MARKETERS

• Experience handling clients of different budget level(Highest up to $50K USD/month)

• Consultation, Solutions and RESULTS

• TARGETED and HIGHLY INTERESTED Customers

Web Design Online Marketing Mobile Apps Software

Contact Us

Speak with us for a non-obligatory consultation today.