(Re) Naming a Tech Startup“A rose by any other

name…”

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Naming a tech startup can be hard.

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B2B

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How frequently will people talk about your product? (Does it need to be a verb?)

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“The first spoken-word social network.”

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URL.com .co .io .fm .xyz .limo

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Trademark

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Social MediaFacebook, Twitter

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Round 1: Voxiter.comFoxiter, Vomiter, Voxter

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#rebrandingis a safe space

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Round 2: Playground.fmBranding Problems & a Rookie Mistake

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Once you’ve named your product (twice!), don’t rename it, dummy.

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