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BAKE IN CROSS-FUNCTIONAL COLLABORATION Cheryl Contee @ch3ryl #LeanStartup

Cheryl contee lean startup cross functional-final_v2

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Page 1: Cheryl contee lean startup cross functional-final_v2

BAKE IN CROSS-FUNCTIONALCOLLABORATION

Cheryl Contee

@ch3ryl

#LeanStartup

Page 2: Cheryl contee lean startup cross functional-final_v2

PATH TO SUCCESS

MVP//

BUILD//

MEASURE//

LEARN//

DEV//

CUSTOMER

SUCCESS//

SALES//

Page 3: Cheryl contee lean startup cross functional-final_v2

STORY

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Online Outreach

Page 4: Cheryl contee lean startup cross functional-final_v2

UX RE-DESIGN: ATTENTIVE.LY 2.0

Individual Interviews//

In-Person Group Workshop//

Report Back & Roadmap//

Execution//

Goals & Accomplishments//

Page 5: Cheryl contee lean startup cross functional-final_v2

UX RE-DESIGN: QUESTIONS WE ASKED

1. What are the biggest strengths in the current interface?

2. Which aspects of the interface should we be sure to keep?

3. What are the biggest flaws in the current interface?

4. If you could change just one thing, what would it be?

5. What capabilities are missing that would

make attentive.ly much more useful?

6. What is an example of a web app you use that you think is

doing a great job?

Page 6: Cheryl contee lean startup cross functional-final_v2

UX RE-DESIGN: RESULTS!

Page 7: Cheryl contee lean startup cross functional-final_v2

GATHERING REQUIREMENTS?

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Online Outreach

Page 8: Cheryl contee lean startup cross functional-final_v2

TECHNICAL VS CUSTOMER RISK

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Online Outreach

Page 9: Cheryl contee lean startup cross functional-final_v2
Page 10: Cheryl contee lean startup cross functional-final_v2

CHERYL CONTEE

@ch3ryl // [email protected]

@attentive_ly@fissionstrategy

#YesWeCode