#WeDontRideCamels

The  Arab  world  is  a  startup  Map  of  the  Arab  world  [pic]  •  Stengths  • Weeknesses  

The  Arab  World  

Massive youth potential

Rich Arabs

Quote  Richard  branson  [pic]  •  The  world  needs  an  army  of  entrpereneurs  to  solve  its  most  pressing  problems  

we need an army of entrepreneurs addressing the world’s problems

--- Richard Branson, Head Of Virgin Group, ,

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Small Contributions A lot of people Project gets funded

Crowds  that  share  the  same  interest,    vision,  and  passion,  support  

projects.  

Ideas  turn  to  reality.  Pledges  are  pooled  together  to  support  a  project.  

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Crowdfunding

People  linedup  with  money  

4 days

موقع التمويل الجماعي الرائد في العالم العربي

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The  leading  crowdfunding  plaCorm  of  the  Arab  world  

5,986 Social media shares

18k+ Funding received

26,536 Project views

301 Contributors

THIS Toothbrush – Highlight crowdfunded project

77% cross-country transactions

42% of funding from the diaspora

Crowdfunding in Emerging Markets

Opportunity:  It  is  the  diaspora’s  favorable  way  to  give  back  

Infrastructure  challenges:  Educa?on,  Payments,  Legal  

Source:  JWT   42% of overall contributions are from Arab expats

77% of overall transactions are cross-country

Opportunity:  It  is  the  only  resort  for  crea?ves  in  need  of  funding  

Why you should crowdfund your project

1   Validates  the  appeal  of  your  project  to  the  people  around  you  

Creates  a  media  buzz  

Creates  a  community  of  early  adopters  

Receive  funding  without  compromising  your  project’s  values  

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Tips & Tricks: Promoting your campaign

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Announce  the  launch  to  the  50  people  you  contact  and  ask  them  to  share  it  within  their  network  

Set  limited  rewards  while  the  campaign  is  running  

Send  email  broadcasts  to  all  the  people  you  know  aKer  you  reach  10%  of  funding  

Bombard  your,  your  friends,  and  partners’  Facebook,  LinkedI  and    TwiQer.    

Pre-­‐campaign:  

1   Send  personal  emails  to  50  close  people  to  give  you  feedback.  These  people  will  be  igniTng  your  campaign  virality  and  will  be  the  early  funders  

2   Send  emails  to  the  press  to  anTcipate  about  the  campaign  launch  

3   Create  a  launch  event  and  invite  people  to  it  before  you  go  live  with  the  campaign  

AKer  campaign  launch:  

Set  an  early  bird  reward  for  the  first  50  people  at  50%  of  the  original  price  of  the  reward  4  

Crowdfunding Timeline

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Fill  Project  Content  

Submit  Project  

Zoomaal  Reviews  

Submit  Fixes  

Pre-­‐campaign  marke?ng  

Project  gets  approved  and  goes  live  

Spread  the  word  

Finish  your  video  

Decide  on  your  rewards  

Day  2  

Day  3  

Day  10   Days  13  

Day  14  

Day  15  

You  do  

Day  11  

Start  Project  

Day  1   Day  20  

Zoomaal  Does   How  to  get  your  project  approved?    ü   Appealing  story  or  creaTve  idea    ü   Clear  project  overview  and  descripTon  ü   EmoTonal  video  3-­‐4mins  ü   Numerous  off-­‐value  rewards  ü   AQracTve  project  pictures  ü   Well  wriQen  biography  

Big  Shisha  [pic]