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Feedback from last time and update on social and
digital mediaJoe McCrea
Interim Head of Communications
Last time we…• Discussed some of our
ideas about using social and digital media better to engage and listen
• Asked you for your ideas about groups with whom to engage
So we…• Checked your groups
against our existing lists of contacts
• Began adding in those who weren’t already on our radar
• And we found…. • So THANK YOU!
Examples of new groupsBig Issue Homeless
Bio Medical research unitsCrohns Society
Church Groups
Crafting Groups
Council Housing OfficersLions
Optometrists
Rugby/Football Clubs
Samaritans
UHL Patient advisors
But it’s only a start…• We’re only at the beginning and
we’re spending the summer listening and researching how we can be the best we possibly can, especially:
• how we engage Seldom Heard groups;
• how we engage with people for whom English is not their first language
• how we support people with visual impairments
And something special!• We are building a completely new integrated web, digital, social and
mobile capability, so anyone and everyone will be able to: • register online or offline to be part of a totally revamped public
membership scheme • log their interests with us and opt to receive targeted updates,
notifications and breaking news about the topics and issues of most interest and relevance to them
• participate in online discussions, blogs and events • access and download background documents and other materials • subscribe to relevant podcasts, video and audio• engage with us through an enhanced range of social media
channels including Twitter, Facebook,YouTube, Vimeo, Blipfoto, Pinterest, Slideshare, Flickr and Google Hangouts.