Business Profile – Focus: Digital Marketing

Plus91 Technologies Pvt. Ltd.Adding Value to Healthcare

Introduction

• Plus91 Technologies Pvt Ltd ("Plus91" or the "Company"), is a technology services company catered to the healthcare market

• Founded in 2006 by Nrip Nihalani, Aditya Patkar and Kunal Agashe

• Offers Desktop, Web (Cloud) and Mobile Solutions for Doctors, Clinics and Patients

• Digital Marketing Solutions for Providers, Pharma and Insurers

• Information Solutions for Patients and Pharma

Management Team• Nrip NihalaniNrip Nihalani is a Health Care Technology Evangelist. An advocate of using technology to improve Health care, he is a speaker and educator on various topics including Signal Processing, Mobility, Information Therapy, Internet and Mobile use in Healthcare, Electronic Medical Records, Big Data, Healthcare Data Mining and Patient Record Digitization. He actively consults various NGO’s and Private Groups on Improved Information Therapy, Collaborative Patient Work Groups, Healthcare Social Media, Distributed Electronic Medical Records, Patient Safety, eHealth and EMR Adoption, Technology for Doctors and Telemedicine.

He is the Director of Product Management at Plus91 Technologies where he oversees the development of systems and technologies to simplify healthcare provision and improve the accuracy of technology based health informatics.

• Aditya PatkarAditya Patkar is a strong believer that technology will step up and play a big role in improving Healthcare systems. He has seen first-hand issues plaguing healthcare and the suffering that it causes. His mission is to improve accessibility to healthcare using IT and also by spreading awareness amongst providers about the value technology can bring to themselves, their practice and their patients. Over the past 5 years he has worked with numerous hospitals and health initiatives to streamline their processes using IT, improving experiences for over 300,000 patients a year.

He is the CEO at Plus91 Technologies where he oversees the client interactions and future sales efforts. He works closely with healthcare industry experts, doctors and hospital management personnel to help market and design Plus91 products which improve healthcare distribution and delivery using technology.

Products and Services• EMR Products

– MediXcel• MediXcel EHR: Electronic Medical Record & Practice Management software for Clinics,

Clinic Chains and Specialist Physicians• MediXcel PHR: Medical Record Access and Health Management on the Web and Mobile

for Patients and Public• Ivysite: IVF clinic version built on the MediXcel platform

– MediXcel HIS: • MediXcel HIS caters to Hospitals and Nursing Homes. It comes with the added feature of

handling Indoor Patients and Insurance Claims. • Allowing addition of rooms, beds and OTs, and also managing itemized billing

– LabC: • Lab Information System for managing Lab workflows, track samples, create reports and

administer the Lab, Lab Chains and Collection Centers• Manage outsourcing, collection centers, samples all at a single location with LabC

• Digital Marketing: Plus91 provides quality websites exclusively for Doctors, Clinics and Hospitals. A separate division with our experience EMR driven knowledge allows us to create relevant and useful websites and digital marketing plans for helping you engage patients.

Products and Services contd.• Add-on Products

– Eucalyptus HRA• A 16 systems HRA review which can be used by Clinic Chains, Insurance companies and

Wellness companies as the basis of their wellness programs• Comes with a plug and play modules which include Health Dashboards, HRA scoring,

Individual and Organizational Reports and ability add and remove questions

– DocControl (in association with ResearchDx): • A full fledged work flow based SAAS document management system• The DMS follows all HIPAA and 21 CFR part 11 guidelines and is used widely in USA.

– MedCMS (Based on Medline)• A fully customizable CMS based engine using Medline patient information and content• Can be used to create custom white label site which can be integrated with your own

website, portal or application

• Seminars and Conferences: Plus91 team members also provide education sessions and seminars on Digital Marketing, Online profile management and using technology in Healthcare

How we address the problems?Sector Solutions

DOCTORS SaaS and Desktop Based EMR SolutionsPhysician Digital Marketing Marketing and Patient Engagement via Social Media

CLINICS & HOSPITALS Marketing and Patient Engagement via WebsitesHospital Marketing via Social MediaSaas and Intranet Based HIS SolutionPatient Centric Portals

PATHOLOGY LABS Marketing and Patient Engagement via WebsitesPath Lab Marketing via Social MediaSaas Based Lab Information Management System(LIMS) with EMR

PATIENTS Topic Specific Health Information Micro sitesInformation Therapy PortalsElectronic Health Records (EHR)

PHARMA COMPANIES Demographically and Clinically Profiled Medical Information

Digital Marketing Focus• Plus91’s Website For Doctors division focuses

on helping Healthcare Providers and other stakeholder improve their presence on the web

• We:– Create and Manage Website– Integrate with Applications, Gateways and Tools– Perform SEO– Manage Online Profile– Create In-Bound and Out-Bound Digital Strategies

• Doctors Get Online – A DIY profile promotion site for Doctors

some big names Doctors, Clinics, Hospitals Institutional and Cos. International

KEM Hospital Pfizer Coventry Medical Group

Nair Hospital Dept of BioTechnology, Govt of India

Partners in Primary Care

Mycare Healthcare Pune Obstetrics & Gynaec Society

NorthWest Suburban Physicians

Malpani Infertility Clinic Reserve Bank of India TechnicalDr Inc.

Apollo Hospitals Council of Scientific and Industrial Research

DuPage Pediatrics

200 + Indian Drug Manufacturers Association

ResearchDX

Plus91 influence on the web• “Technology For Doctors” and “EMR, EHR and Meaningful Use”

– Plus91’s extremely popular Medical technology Blogs are frequently referred in International News and Blog Sites

• Nrip Nihalani features at 4th in the list of 100 most influential persons in Healthcare IT online.

• Plus91’s newsletter reaches apprx 10,000 doctors multiple times a month

• Indian Health Journal– Collaborative Blog Contributed to by over 40 Doctors and Medical

Professionals• Information Therapy Portals and Apps

– Myfertiletime, SmartPatientAlerts, NoBabyNow, etc. together get over 4,00,000 page hits a month

Thanks for Viewing this Presentation

For us to help you further, please contact us

Web: http://www.plus91online.comCorporate: http://www.plus91.inTwitter: @plus91 @nrip @adityapatuFacebook: http://www.facebook.com/plus91.in