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KT Therapy for the Social Media Phobic:
Why you want to be a tweep
Colleen Young Tricia YerexFounder, Health Care Social Media Canada Communications Lead,Community Moderator, SharingStrength Canadian Virtual
Hospice
Your presenters
What is Social Media?
Social media is the use of technology combined with social interaction to collaborate, create and share.
• Connect• Learn• Inform
Before you start• Who do you want to talk with?• Why?
The speed, reach and power of Social Media via Twitter
#hcsmca chat
• Peers and public• Learn and inform • Fast, effective way to crowd-source
information
Blogging
• You• Articulate what you do and think• Understand yourself differently
• Public • Create a community of support• Reaching your audience where they are
Over 600 million users on facebook
Fastest growing segment: 55-65 year old females
YouTube
• General Public• Information sharing• Broad audience
Our social media journey
• Professional networking• Connecting with peers• Join groups and participate in discussions
Social media is
• here to stay• social
Are you ready?
Set reasonable goals that are right for you and then…
• Listen and learn.• Ask and learn.• Share and learn.• Inform and learn.
Questions?
Thank you
Tricia Yerex Colleen [email protected]@colleenyoung.com @VirtualHospice @Colleen_YoungCanadian Virtual Hospice #hcsmcawww.virtualhospice.cawww.colleenyoung.com
