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KEYS TO WINNING GRANTS Jule’ Colvin, President & CEO

An Introduction to Grant Writing

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If you are new to the grant-seeking arena or are looking for ways to improve your grant proposals, this webinar is for you. We will start with the definitions and types of grants and move through the key components of a successful grant proposal. We will share examples of key sections of winning grant proposals, focusing on the need, collaboration, outcomes and budget sections. The instructor of this webinar has been writing winning proposals for 30 years and has won millions of dollars for nonprofits and faith-based organizations, from small start-ups to larger nonprofits. Learning Objectives: Definition of grant types The importance of identifying the right funding match How to build a grant tool kit Key sections of a grant proposal Key points to cover in the need, collaboration and outcomes sections The budget – your story in numbers The importance of your board in grant writing Time will be given for a lively Q&A session. About the presenter: Julé C. Colvin, President of Grant Pathways, has raised millions of dollars over the past 30 years for a wide variety of charities through her grant writing skills. Ms. Colvin has held a variety of positions in nonprofit agencies throughout her career. She began her journey by first working as a Career Counselor, then a Program Manager followed by serving as a Volunteer Manager and Director of Development. Ms. Colvin then served as the Executive Director of a Community Development Corporation (CDC) and an inner-city neighborhood center. Since settling in the Tampa area with her family in 2004, Ms. Colvin has been offering private grant writing and capacity-building assistance to community agencies, successfully leading a team of grant writers and trainers at Grant Pathways. Julé is also a certified coach, trainer and speaker through the international John Maxwell Team. Her work includes coaching nonprofit and business leaders, providing leadership training workshops and leading mastermind groups. Ms. Colvin holds a BA from Kent State University, graduating Summa Cum Laude and as a member of the distinguished honor society Phi Beta Kappa. She is an active board member of the Nonprofit Consultant’s Connection. This year she will be married for 25 years to her husband, Alan. They have two children and two grandchildren.

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Page 1: An Introduction to Grant Writing

KEYS TO WINNING

GRANTS

Jule’ Colvin, President & CEO

Page 2: An Introduction to Grant Writing

DEFINITION OF A GRANT

A grant is…..

A gift of money from an organization, usually a foundation (family, individual, community, corporation) or government entity, not an individual donor, that does not have to be repaid.

Grants are given to non-profits for such costs as: administrative, programs, capital purchases, equipment, capacity building, training, building, rehab.

Page 3: An Introduction to Grant Writing

WHAT FUNDERS ARE LOOKING FOR:

Is your agency capable of doing what you say?

Will you handle their money well?

Will you have social ROI?

Bottom Line - Funders Are Social

Investors. They Want To Know:

Page 4: An Introduction to Grant Writing

WHAT FUNDERS ARE LOOKING FOR:

A Sound Program That Incorporates :

Measurable Outcomes

Best Practices

Good Use of Resources – In Kind, Volunteers, Collaboration

Qualified Staff

Success Rates & Stories

Evaluation/Follow-Up

Innovative Piece

Page 5: An Introduction to Grant Writing

WHAT FUNDERS ARE LOOKING FOR:

A Sound Agency That Shows: A Board That Gives & Is Active

Solid Financials

Sufficient/Balanced Budget

Past Funding

Variety of Funding Sources

Administrative vs Program Spending

Sound Record Keeping

Page 6: An Introduction to Grant Writing

WHAT FUNDERS ARE LOOKING FOR:

A Well Written Proposal

Clear & Succinct

Follows Directions to the Letter

Heart & Head Focus

Stories Included

Shows You Want to Help the Funder Achieve Their Goals

Page 7: An Introduction to Grant Writing

HOW TO PREPARE YOUR AGENCY FOR

WINNING GRANTS

Board List/Involvement 501 (c) (3) Letter

Two Years of Financials Staff Resumes

Job Descriptions Other Funding Sources

Agency /Program Budget Past Successes

Support Letters/Collaborations Written Plans

Basic Tool Box:

Page 8: An Introduction to Grant Writing

KEY ELEMENTS OF A SUCCESSFUL GRANT PROPOSAL

State the Need/Problem

Target Population

Collaborations

Program Description

Agency Capabilities &

History

Page 9: An Introduction to Grant Writing

Unique & Innovative Answers

Budget/In-Kind

The Proposal in Numbers

Volunteers

Measureable Outcomes

Evaluation

KEY ELEMENTS OF A SUCCESSFUL GRANT PROPOSAL

Page 10: An Introduction to Grant Writing

CRITICAL COMPONENTS OF NEEDS SECTION

• Use statistics that make sense

• Use local and up to date statistics

• Intertwine story/testimony if possible

• Address every area funder requests

• Tell how the need is going unmet

• Make the need critical

Page 11: An Introduction to Grant Writing

SAMPLE NEEDS SECTION There is a critical need for Citizenship Instruction in Pinellas and Manatee counties in Florida, a state ranked 4th in

the nation by the Department of Homeland Security for its number of LPRs. These two counties are home to a large

and growing number of immigrants from multiple countries as is evidenced by the following statistics:

• The Hispanic/Latino population increased by 71.3% from 2000 to 2010 in Pinellas County, for a total population of 73,241. Clearwater, the 6th largest city in Florida and located in Pinellas County, saw a 93% increase in Northern Hawaii/Other Pacific immigrants and a 30% increase in Asian immigrants from 2000 to 2010 (2010 Census)

• A language other than English is spoken at home by 38,739 (12%) Manatee County residents and 109,081 (12%) Pinellas County residents. Forty-four percent of these residents in Manatee County reported speaking English less than very well. (2008 Census Data)

• According to a recent Center for Immigration Study, the foreign language-speaking countries that supplied the largest number of new immigrants to Pinellas and Manatee Counties were Vietnam, Philippines, Jamaica, Poland, Soviet Union, India, Germany, Mexico, Haiti, Honduras and China. UMCM serves immigrants from all countries.

Unfortunately, for the growing number of LPRs in these two counties, the options for comprehensive, student-

focused Citizenship Instruction are limited. In Pinellas County, aside from UMCM’s current ESOL EL Civics

instruction, two organizations, the Asian Neighborhood Family Center and the Literacy Council of Upper Pinellas

provide limited Citizenship Instruction services to less than 100 clients annually. The Pinellas County School System

offered instruction in the past but, due to budget cuts, they are reducing their classes to serve only 46 LPRs per year.

In Manatee County, adult education classes including EL Civics, Social Studies, and Citizenship are offered at the

Manatee Technical Institute, the Catholic Charities of Manatee and the Literacy Council of Manatee County, serving

approximately 250 total people annually. As in Pinellas County, these organizations simply provide classes for LPRs,

rather than the student-focused comprehensive Citizenship Instruction services proposed by UMCM in this

proposal.

Page 12: An Introduction to Grant Writing

CRITICAL COMPONENTS OF

COLLABORATION SECTION

• Provide details of who you collaborate with

• Be as descriptive as possible about the specifics

of the relationship

• Describe agreements you have (MOU)

• Describe referral sources

• Explain how your agency is unique in its

contributions to the collaborations

Page 13: An Introduction to Grant Writing

SAMPLE COLLABORATION SECTION

Alpha House of Pinellas County works in collaboration with numerous

agencies and entities throughout the area to assist in service provision.

Alpha House has a collaborative agreement with Family Resources, who

provides the residential program with an additional Case Manager and

Master’s level Counselor, through a five year Federal DHHS grant. Alpha House

also has other collaborations with Lighthouse Credit Counseling and USA 100,

both providing residents with valuable life skills classes geared toward self

sufficiency and self esteem building. The agency also has a collaborative

agreement with Operation PAR, Inc. to provide information technology support

to the agency, including the resident computer lab, ensuring that residents are

able to access different educational sites for school work, do child birth

research, job searches, and other important tasks. In addition, Alpha works

closely with the following agencies: Worknet Pinellas, Lighthouse Credit, Life

Skills Center, Harris Tips, Family Service Centers and the YWCA.

Page 14: An Introduction to Grant Writing

CRITICAL COMPONENTS OF OUTCOMES

SECTION

• Be sure your outcomes are SMART (Specific,

Measurable, Achievable, Reasonable, Timely)

• Be certain your team believes they can achieve

these outcomes

• Be logical in your description

• Use numbers and percentages

• Be certain the outcomes are a good match with

the funder’s goals

Page 15: An Introduction to Grant Writing

SAMPLE OUTCOMES

Goal 1: At least 85% of enrolled children will exhibit an increase in school readiness skills each year. Each child is assessed for Kindergarten readiness at key touch points throughout the year, and ABC will continue to successfully transition at least 85% of the children in our care successfully onto Kindergarten.

Goal 2: At least 75% of the enrolled children will show an increase in technology awareness-successfully manipulating the pads and Smartboard in the classroom.

Page 16: An Introduction to Grant Writing

SAMPLE OUTCOMES

40 students will attend the BEST program

Of the youth who attend the BEST program, 90% will successfully complete the entire curriculum

Of the youth who complete the entire curriculum, over 85% will demonstrate an increased knowledge and understanding in science and health disciplines as measured by pre and post test scores

Page 17: An Introduction to Grant Writing

SAMPLE PROGRAM OUTCOME OBJECTIVES

MATRIX

Objectives

Qualitative and/or quantitative,

please show #’s & %

Outcome Measurements

How will we know when the

objectives are achieved? What

tools are you using?

Year End Outcome Status

Did we meet our objectives?

What were the final results?

Outcome Objectives:

Provide 3,600 St. Petersburg residents

(1300 families)with monthly food

through food pantries per SAF

program year

Provide 300 unduplicated St.

Petersburg residents with nightly

meal per SAF program year

Provide rent/utility assistance to 150

St. Petersburg residents per SAF

program year

Provide 1700 St. Petersburg residents

with Ditty Bags per SAF program year

As per monthly program records

indicating the number of persons

assisted

As per program records indicating the

number of meals served throughout

the year

As per program and TBIN records

As per program records indicating

numbers of bags produced and

distributed in St. Petersburg

3,118 people (1300 families) received

food and/or gift cards (33% children)

205 unduplicated people received hot

meals, (to date)

44 people received rent and/or utility

assistance to date(annual goal will be

quickly reached when EFSP funds are

received)

585 bags were produced and

distributed in St. Petersburg.

Page 18: An Introduction to Grant Writing

SAMPLE PROGRAM OUTCOME OBJECTIVES

MATRIX (CONT)

Objectives

Qualitative and/or quantitative,

please show #’s & %

Outcome Measurements

How will we know when the

objectives are achieved? What

tools are you using?

Year End Outcome Status

Did we meet our objectives?

What were the final results?

Process Objectives

A minimum of 50% of St. Petersburg

residents receiving rent/utility

assistance per SAF program year will

remain stably housed after 6 months

of receiving assistance from UMCM

A minimum of 500 additional

homeless citizens will be counted by

the Homeless Coalition due to the

incentive of receiving Ditty Bags.

As per program and TBIN records;

UMCM staff conducts follow-up of

recipients;

As per program records indicating

numbers of bags produced and

distributed in St. Petersburg; number

of bags distributed to the Homeless

Coailtion.

44 people received rent and/or utility

assistance, with 50% or more stably

housed after 6 months (to date;

number will increase when EFSP

funds received)

500 or more Ditty Bags distributed

resulted in an additional 500

homeless citizens being counted by

the Homeless Coalition due to their

use as incentives.

Page 19: An Introduction to Grant Writing

SAMPLE OUTCOMES NOT IN TABLE FORM

UMCM will accomplish the following Citizenship Instruction

Outcomes in two years as a result of the expanded

services provided by this grant:

• 200 LPRs will receive individualized Citizenship Instruction

• 160 LPRs will demonstrate improved El-Civics ESOL and/or U.S. History and Government knowledge as per standardized pre and post test scores

• 100 LPRs will make application for citizenship

• 50 LPRs will pass the citizenship test

• 48 LPRs will become naturalized citizens

Page 20: An Introduction to Grant Writing

IMPORTANT COMPONENTS FOR

BUDGET SECTION

• Follow directions very carefully

• Be sure budget shows a need for the grant

• Be sure budget is balanced

• Show in-kind as you are able

• Be sure it follows the program description

• Make sure all costs are allowable

Page 21: An Introduction to Grant Writing

KEY ACTIONS

Double/triple check your numbers

Get outside reviewer if you can

Page 22: An Introduction to Grant Writing

REVIEW SAMPLE BUDGETS

Sample Project/Request Budget

Sample Full Project Budget

Sample Agency Budget

Sample Narrative

Page 23: An Introduction to Grant Writing

QUESTIONS

Page 24: An Introduction to Grant Writing

SPECIAL OFFER FOR TODAY’S ATTENDEES

Free grant readiness assessment today only

(normally $275) AND

Reduced price grant research project (normally

$500, today only $350) (does not include

government grants; statewide or national

organizations)

Email us at [email protected] for more

info.

Page 25: An Introduction to Grant Writing

SPECIAL OFFERS FOR TODAY’S ATTENDEES

$125 off our exclusive on-line 8 hour (4 two hour sessions) grant writer training course starting in January. In the trenches teaching and experience with our team of six writers. On-line sessions diving deeper into building a successful proposal. Writing assignments with reviews by our staff. View sample of grants on which we are currently working. One of a kind experience! Only 10 participants accepted.

Regularly $500. Today only $375. (Payment Options)

Go to www.grantpathways.com; Coming Soon tab for more information.