19
Transforming Your Brand to Meet the Changing Needs of Your Customers Presented by Trevor Haynes, Chief Business Development Officer, Subway® Subway® and related assets are registered trademarks of Subway IP Inc. ©2017 SIP.

Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Embed Size (px)

Citation preview

Page 1: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Transforming Your Brandto Meet the Changing Needs of Your Customers

Presented by Trevor Haynes, Chief Business Development Officer, Subway®Subway® and related assets are registered trademarks of Subway IP Inc. ©2017 SIP.

Page 2: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

The world has changed

Page 3: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

The world has changed

Digital presencehas become table stakes

Page 4: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

The world has changed

Valuemore important than ever

Page 5: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

The world has changed

Environmenthas changed

The bar on

Page 6: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Brands need to pivot quickly

Page 7: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Place Product People

Page 8: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

PlaceOrlando, Florida, U.S.

Page 9: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Manchester, UK

Page 10: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Décor A fresh take on

Page 11: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Ordering Experience An enhanced

Page 12: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Our Digital PlatformsBuilding on

Page 13: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Products

Page 14: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Simpler IngredientsMoving toward

Page 15: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer
Page 16: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

People

Page 17: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Valuing “Learning”Shifting from “training” to

Page 18: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

employee engagement

Increased

is accompanied by a

12% increase

in

customer satisfaction

Organizations with

stronglearning

have

cultures

and are better able to meet future demands

higher productivity

Page 19: Trevor Haynes - Transforming your brand to meet the changing needs of your consumer

Lessons Learned