In India, autonomous institutions working in rural areas without governmental support are temples, Chaupal (The Panchayat House) and in some villages Gaushala

Gaushalas are community initiative and around one third of them in India are yet unregistered out of a total of about 4500

The number of such Gaushala is though small in such a vast country but it is the nature of their role which has to be understood in global scenario of how various community institutions and agencies do manage their vulnerable natural resources.

Gaushalas drive their heritage support from Indian civilisation’s reverence to cow and its progeny, which has found place in the Constitution of India under Directive Principle of State Policy.

With such a clear cultural and Constitutional position, could something more be done for their ‘empowerment?’

Power, politics, culture and policy- are the instrument which are linked intimately for effective governance systems

It is about providing ‘power’ through legitimate means of a given society, culture or a country!

STRATEGY FORMULATION STAGE

Started with the End in Mind Harvard Business Review by David I. Collis, Michael G. Rukstad titled (Can You Say What Your Strategy Is? ).  The article highlights that “most executives cannot articulate the objective, scope, and advantage to their business in a simple statement.  If they can’t, neither can anyone else.”END in Mind was to get ‘Gaushalas declared as Natural Resource Management Agency’, may be on pilot basis, with all relevant powers through legislative measures!

The effective policy instruments for empowering Gaushala in the key areas, were presented to the Chairman, AWBI through Col M S Dahiya, Member, AWBI

on 18 February, 2008 by Dr Jagveer Rawat.. Subsequently, Hon’ble

Chairman, AWBI, was invited on 7 May, 2008 at BHATGAM GAUSHALA where HABITAT ENERGY PARK was being

established. The Energy Park is harbinger of creation of number of

Consortium on building ‘energy systems’ at the Gaushala with the involvement of University and other institutions of the

region.

Providing Gaushalas with key functional mandates such as:

For meeting energy and water needs in the catchment

People-based health interventions Regional Economic & Ecological Development

Agency Breed Conservation, Improvement and

Enhancement Centre Organic Agriculture and crop husbandry

support system Indigenous technologies extension through

creation of suitable systems such as Energy or Food Technology Parks

Examples of type of Interventions?Examples of type of Interventions?

Ministry of AYUSH: APEDA

: Ministry of Agriculture (?)

Conceptual Advantages• If it gets approved as an agency for a particular function then it can attract

• Experts and institutions in formal fashion• Required investment

• It can develop in later stages into a formal institution apt in imparting training, education and may be doing research and advisory services to various agencies or along with various agencies, including with government and international donors

• It can also develop itself as a ‘goods and services delivery’ interface for that key function or for more functions of the government

• Reason for all those futuristic powers is rooted into its growing penetration and influence amongst masses

• Help the government in cutting its expenditures and improving its efficiency

Hi-tech innovations in Gaushalas are possible :Hi-tech innovations in Gaushalas are possible :

Bio-Economy Structure & Its dynamics in a Region!

Can we work an action plan for Gaushalas on the following:

Reduced cost of rural inputs-medicines, safe food, energy (gas), seeds, biofertiliser, water, electricity, pesticides, credit, insurance, marketing- with the help of Gaushala of the region?

Low cost high-quality agri-business institutional innovations through providing impetus to development of infrastructure facilities in select areas through cluster development approach utilising model of Village Cluster Development of Unnat Bharat Abhiyan?

“In the future, our agricultural system will be expected to become more sustainable, in order to supply food and feed for a globally growing demand and to ensure an increasing range of non-food products from medicines and biomaterials to alternative sources of biomass as well as bio-energy under sustainable conditions regarding the long future of the planet, i.e eco-balances.” These major goals are to be achieved necessarily under a knowledge-based agricultural system.

It is evident that the bio-economy –– is primarily based on the use of renewable biological resources. This includes bio-energy, industrial bio-products and bioprocesses that are derived from those renewable biological resources. The basic knowledge will become a central building block of this bio-industrialization and demands significant investments in research and development as well as in suitable measures accompanying the respective programs. Bio-based industrial products will influence many sectors, including, but not limited to, energy, manufacturing, medicine, food production, and chemical as well as textile industries.

Bio-based processes or bioprocesses will be the platform of the future industry and will include living organisms (e.g. plants or micro-organisms) or parts of living organisms (e.g. enzymes) as feedstock or production systems to be deployed in Gaushala for efficient production of products of various kind!Delhi Uni South Campus, IITD, CCSHAU, Dabur

ENERGY

"...to deliver a sustained growth rate of 8% through 2031-32 and to meet the lifeline energy

needs of all citizens, India needs, at the very least, to increase its primary energy supply by 3 to 4 times and its electricity generation capacity

by 5 to 6 times of its 2003-04 levels. India’s commercial energy supply would need to grow

from 5.2% to 6.1% per annum while its total primary energy supply would need to grow at

4.3% to 5.1% annually".

"Fortunately, or unfortunately, the energy crisis in the

country has helped us to get necessary policy ‘focus’ on

animal power and other alternative sources of

energy“- Dr Jagveer Rawat at Bhatgam on 7 May, 2008

(The ESCO Business ESCO has great potential to help the Government with its mission "Power for all villages by 2007" A typical energy service company (ESCO) identifies and evaluates energy-saving opportunities in industrial units, commercial complexes, hospitals, municipalities and utilities, among others, by using energy audit tools and by recommending a package of improvements that can pay for itself through the resultant savings.

The ESCO will guarantee that savings would meet or exceed annual payments to cover all project costs, usually over a period of seven to 10 years. If savings do not materialize, ESCO will pay the difference and not have to be borne by the client or the company implementing the project. ESCO services are comprehensive and savings are guaranteed through implementation, monitoring, measurement and verification.System is in place with us for a village or city!

Inter-Species Production Systems

Effective Microorganism is used for sustainable environment management. It uses beneficial and effective microorganisms. The technology was developed in the University of Ryukyus, Okinawa, Japan in 1982 by Dr. Teruo Higa. Today more than 29 countries are using EM successfully.

Scarcity of drinking water has become a major problem in most places. The saying by Ismail Serageldin, former World Bank vice president, "The next world war will be over water", may

soon become a reality. Waste water treatment by utilising effective micororganism as

demonstrated by organisations such as Amrita Vishwa Vidyapeetham can be a solution to some

of the water shortage problems

Use of EM at the CampusThe Amrita Vishwa Vidyapeetham Campus uses EM technology for effluent treatment in recycling of sewage effluent, food waste treatment in transforming waste into organic compost and cleaning of bathrooms. EM1 is activated by the following procedure into extended EM and for the actual

ZERO BUDGET FARMING BY SUBHASH PALEKAR- AN INNOVATIVE SCIENTIFIC HARNESSING OF FORCES OF NATURAL IN EACH OF OUR VILLAGES

PARADIGM SHIFT IN USE OF PRINCIPLES OF WATER MANAGEMENT FOR GROWING PLANTS; PROPER RELATIONSHIP OF SOIL-MICROBE-MICRONUTRIENTS-VARIETY OF PLANT AND ALSO HOW THE LIVESTOCK OF THE VILLAGE IS CHOSEN

BREEDING

Scientific and Technological Cooperation in Animal Genome Research as basis of the ‘Knowledge Based Bio-

Economy’ with a Gaushala in a state as a focal point of research in a State

PHASE-I: “Functional and comparative genomics approaches for the

investigation and use of natural diversity”. Create purely academic consortia. The multi-state Gaushala breed improvement initiative with sustainable groundwork after the adoption of a common strategic document on “Genomic approaches for the investigation of genetic diversity in some breeds of Cattle in India and its use for innovation”, which should define the future development of the cooperation with regard to

the application of research results to industrial practice, the strengthening of the competitiveness of the businesses involved

andthe reinforcement of the cooperation between public research and

industry.

PHASE-IIPHASE-II

“Multilateral partnership and beyond: the future for Indian Gaushala public/private partnerships in cattle genomics”. As a result, some cooperative research projects (Centrally Sponsored Scheme) should be selected for funding, in the shape of public-private partnerships. Countries can be involved on distinct understanding of IPR matters.

Department of Animal Husbandry and Dairying provides INCENTIVES TO PREMIUM HARIANA AND SAHIWAL COWS:STRATEGY

To identify cows with 6 and 10 liter milk yield per day

To reward with 10 and 20 Thousand Rupee prizes to the owners

Source: http://pashudhanharyana.gov.in/html/pdf%20&%20downloads/Schemes%202015-16/Scheme%20for%20the%20Conservation%20and%20Development%20of%20Indigenous%20Cattle%20(Gausamvardhan)%202015-16%20-%20Detailed%20Roll%20Out%20Plan.PDF

Department of Animal Husbandry and Dairying provides INCENTIVES TO PREMIUM BREEDS OF INDIGENOUS COWS:STRATEGY Scheme for Establishment of Cow Sanctuaries

Year2014-15

objective is Conservation of Gir Breed of Cattle. It is planned to rear pure bred cow heifers and males up to 36 months age and supply to needy farmers and gram panchayats.

The location for site of the project is decided in the village: Dharampur, District: Porbandar.

 

Molecular Breeding in Animals Objectives

To identify SNPs and develop their database in indigenous cattle for genetic resistance against selected diseases in important infectious diseases.

To develop genetic markers associated with these traits from SNP information

ii. Activities 1. Collection of phenotypic data and developing

DNA repository from selected indigenous breeds.

2. Generation of SNPs for candidate genes in these species using comparative genomics.

3. Association studies of SNPs with phenotypic variations for development of genetic markers.

iv. Expected outcome / deliverables The project is expected to provide answers to the

molecular basis of host genetic resistance. The findings could eventually help in redefining the breeding programs by incorporating pathogen resistance with production traits. Also new researchable areas like development of diagnostic tools for genetic resistance, development of area-specific breed selection, etc. could be explored in future.

Regional Eco-Eco Council’s Implementation Agency

Gaushala as a Centre for Regional/Local Economic Growth

& Development: Haryana’s example

OPPORTUNITIES

HINTERLAND LYING BETWEENDelhi, Rohtak and Panipat Triangle- purely rural areas- BPS University for Woman, Khanpur could be special focus area along with some other corridors in the area

Gaushala could be given a status akin to Panchayats for managing natural resources through constitutional amendment or suitable measures by Admin Reform Commission’s recommendations in Haryana (a copy has been submitted to the Chairman)

HRDA- Haryana Rural Development Authority

Focus- Hinterland Development on HABITAT-PURA Model around ‘in situ new townships like IMTs and SEZs’

Target- Hinterland IMT Sampla- 8 Km Radius Ring Rurbanisation Authority

Partnerships of govt, NGO, corporate for Urban Amenities in Rural Ambience

Led by a Consortium created by HRDA-HUDA-HSIDC-HIPA-Gaushala of the region-DRDA-CCS HAU-HIPA-HABITAT CONSULTING GROUP-FARMERS CORPORATE BODY-CORPORATE PLAYERS

HABITAT’s FASAL PLAZA

A professional superstore located in a town like Kharkhauda/Sampla/Kundali with ‘Cash and Carry’ plus ‘Value Chain Management Systems’ plus ‘Single Window Public Service Delivery Platforms’ controlled by ‘PURA IMPLEMENTATION AUTHORITY’ managed at District through Regional Economic Development Council and in each villages through ‘9-Gram, 9-Ratna Yojana’ with the help of nearby Gaushala and other agencies.

Unnat Bharat Abhiyan (UBA): National Campaign by Union Ministry of HRD

Selecting and helping application of technologies of rural significance

Innovative Model of Rural Development-Village Cluster based model (hardware) as envisaged by

Implementation of the Village Cluster Model through ‘9-GRAM, 9-RATNA YOJANA’, named The pro-GRAM Model Village Cluster’

There would be an agency or System Integrator for each district which creates UBA-Village Cluster with complete VALUE CHAIN

UBA’s KNOWLEDGE (software)

Innovation – The Ring Road Ring a loop of villages

No overcrowded bazaarsNo congestion

No artificial inflationOf real estate prices

ViIlagesWith rail link to city

TelecomSchool

Office

IndustryHospital

Power

Food processing

Hotel Shops

Bus

Bus

Run frequent bus services

The Villages become a virtual cityWill now support a range of services

The cost of connectivity is minimisedWhen the Habitat is in the shape of a ring

To appreciate why, consider a city 6 km x 5 km in size,with a rectangular grid of main roads spaced 1 km apart

As the figure shows, The city has an area of 30 sq. km.

Total Main Road LengthWill then be 60 km

And all points lie within half a kmfrom main roads

Advantage of the Ring

Not only is road length is halved,So will the length of all infrastructure.

Further ecology is superior becauseEvery point lies within Half a km of open spaces too.

Inner Unbuilt Area

As the figure shows. Length of Ring Road is 30 km onlyHALF that of the Rectangular grid

Alternately, consider a ring shaped townAlternately, consider a ring shaped townWith same 30 sq.km. built-up area ; also, as before,All points within half a km distance from main road

UBA-PURA MODEL implemented through NAV GRAM, NAV RATNA YOJANA:

WHAT IS NAV GRAM= 9 villages WHAT ARE NAV-RATNA= 9 Planets Means each village has a ‘Planetary change

agent’ At the centre of the 9-Village Planetary leaders

is the ‘Sun or Central Leader’, the PRIME INNOVATOR

9-Gram, 9-Ratna Yojana9 Villages- 9 Quality Leaders (Nau Gram – Nau Ratna

Yojana)All villages are connected with PURA RoadEach village with a specific strength -Agri-, Horti-,

Handicrafts, Dairy etcControl Through a Market Connected Village- With

Haat/Mandi – Road Network- Railway StationThis village will have the Chief Executive of the Nau RatnaThis Village will house UBAS FASAL (Food, Agriculture,

Services and Life-style) PLAZA) in an area 3 Acres (ca)3000 Sq Ft Built-in Area (Central Portion of 1 Acre for this) - 3

Floors- First Agri Inputs and Outputs- Second: General Store, Third: Services- Bank, Insurance,Consultancies

The Cluster Development Programme

Techno-business inputs from various agencies, importantly from National Productivity Council

Multi Institutional Alliance (MIA) to be created at the outset to conduct SIMULATION STUDIES and ADVISORY FUNCTIONS in later stages

Cottage, Rural, Small Scale, Medium Scale and Large Scale INDUSTRIES are to be integrated on SPECIAL ECONOMIC ZONE created on 500 meter area on both sides of RING ROAD of PURA

National Productivity Council’s Entrepreneurship Model

5 to 100clustersBlock,ICTs

District State GOI

SECA asCluster MotivatorOr Change Agent

MPTCC

From whereIncome/Benefits for

Organising RecognisedEntrepreneurs will come

SecurityLaw & Order

Banks

Training

NRIs

Corporates

Insurance

MarketingTechnologyTransfers

Consul-tancy

Infrastructure

GVALA

Documentation

UBA-PURA (RURBAN) could be feasible!

HUDCO could provide fund for creation of ring road around the villages Two villages of the village could be developed with urban amenities

through RURBAN Scheme of Union Rural Development Ministry scheme Sensitization of the State’s Planning Board and the nodal ministry, that is,

Rural Development followed by a Seminar A comprehensive ‘PURA STRATEGY FOR THE REGIONAL

DEVELOPMENT OF THE STATE’ report is then prepared, which could be funded by HUDCO and the Union Min of Rural Development. Regional Economic Development Plans would be drawn

After this study, a second study for development of individual PURA model In each of the regions, two representative 9-Gram, 9 Ratna Yojana or UBA

PURA models may be selected

EACH MODEL NEEDS CONVERGANCE EFFECTED

Ingenuity, creativity and tolerance for uncertainity with excellence TEAM WORK is the need

Physical, Social and Economic CONNECTIVITIES are must when the project begins

Schemes of number of departments/Boards/private sector need to be effected from the outset

At least 500 different type of entrepreneurs are to be listed in the CLUSTER working at various levels in the cluster

Leadership has to win their confidence They should be thoroughly trained with very well laid out programme

of TRAINING IN ENTERPRISE

What Needs to be done at the state level

A 9-Gram, 9-Ratna Yojana Implementation Board needs to formed under the chairmanship of the Hon’ble Chief Minister

Sri Sri Ravi Shankar’s Art of Living and Baba Ramdev’s Patanjali Yog Vidya Peeth and number of institutes could be knowledge contributors of the project

Vice-chairman of the Board should be an effective personality, who could take every one together

All departmental secretaries and managing directors of the Boards/corporations dealing with rural/agriculture/dairy/fisheries/forest/irrigation sectors, need to be members of the Implementation Group

The Board must have members drawn from HUDCO, National Productivity Council, CFTRI, Agri University, IIT Delhi, Haryana School of Business and foreign universities with their students, would be involved in plan execution and advisory work

UBA’s FASAL Plaza- support enterprises in the area

At the Plaza HUB, all kind of training facilities, shall be provided by involvement of Gaushalas

Input-Output marketing facilities shall be available at the Plaza and demonstrations at Gaushala

Plaza-cum-Gaushala Food Parks needs to be projected as an SEZ This HFP SEZs should be professionally planned 9-Gram, 9-Ratna Yojana Implementation Board should manage it Board must have individual PURA management outsourced to the

best management consultancies The management could also be professionally handed over to

entrepreneurs

SOME EXAMPLES of KNOWLEDGE MANAGEMENT in rural areas

Farm and Non-farm enterprises to be developed with best SYNERGIES OF THE RESOURCES

Food Supply Chain-Safe Food Production

Research lacks in safer agri-food production chains in India

Food companies and exporters are indifference to the concerns of consumers

Farmers could be more concerned with consumers and work for certified safe food supply through ‘Farmers-Consumers Association’ if the remuneration are ensured

Such a concept has been launched

UBA ORGANIC CONSUMERS’ ASSOCIATION or HOCA

Target 100, 0000 members in METRO CITIES Nine villages with prominence in agri-food or rural

industry (along with selected satellite villages), would supply all agri commodities of top quality and safety levels ensured

HOCA would make alliances with Habitat Organic Farmers’ Association

All products would be market under SAATVIK brand

Manufactured by: M/S HABITAT 9-GRAM KAIMUR, BIHAR Registered.R&D and Marketing arrangements:Centre for HABITAT CENTRE, PANIPAT

•a registered Trade Mark of ‘Manav Kalyan Sewa Samiti’( a registered Society) used by ‘HABITAT FASAL PLAZA’ which is a chain promoted by the Soceity in India

SAATVIK*CHEMICAL FREE (5 Grades) CEREALSSaatvik SAFE products are guarantee forSeasonally and Ayurvedically Right Ingredients withQuality, Purity and Simplicity A HABITAT’ FASAL PLAZA Graded ProductINGREDIENTS

SAATVIK Brand to be launched: a la AMUL

All Models would start work by combining physical, social and economical connectivites SIMULTANEOUSLY

SAATVIK Brand should be launched SFURTI Schemes to be granted

QUALITY INPUT PROVISION IN A ECO-ECO MANNER: example- Seed

Define strategic conservation and use of the local biodiversity of crops, micro-organisms and animals for ecosystem development

National Bureau of Plant Genomic Resources and universities and NGO like NAVDANYA should be guiding forces

Standard MoU have been developed by HABITAT

Education- & Training

Special Institutes in Gaushala- according to their dominantly chosen functions

To impart training, education and may be research and consultancies in later stages

UBA Consulting Group or UcG with GRAMEEN BANK for provision of SERVICES like INSURANCE

and Micro-finance

SKS, ICICI, UTI or similar banks to be sourced

State Boards and Corporations serving farmers, shall be involved in design of cheap premium for farmers and their families

ACTION PLANNOW!

PREMISES

UBA-PURA (RURBAN) is software and works as unifier through UBA’s Fasal Plaza or some other value chain integrator (COMMUNITY OF THE CLUSTER AS corporate INTEGRATOR)- It will also be managed by GAUSHALA management through some Parks Management

Assured financial support to both- infrastructure and value chain management system- HARDWARE + SOFTWARE

A Cluster Development Plan: Is it FEASIBILE?

Yes UBA shall align HUDCO/NIRD shall raise 4

times what Central Govt provides Final Investors (SI) Consortium invests 4

times what HUDCO/UBA/IITD +Central Govt invests-16 times to the Central investment can be procured

Top class global facilities are created

National Productivity Council’s Entrepreneurship Model

5 to 100clustersBlock,ICTs

District State GOI

SECA asCluster MotivatorOr Change Agent

MPTCC

From whereIncome/Benefits for

Organising RecognisedEntrepreneurs will come

SecurityLaw & Order

Banks

Training

NRIs

Corporates

Insurance

MarketingTechnologyTransfers

Consul-tancy

Infrastructure

GVALA

Documentation

IMPLEMENTATION PROCESS OF AN ENERGY PARK AT A GAUSHALA

4 Stages State plus Gaushala create Land Pool owned by one

or both or some joint holdings or farmers’ independent entity. Above entity hand over implementation to corporate group

Investors- group like HUDCO, UNIDO, ADB, NDB Structures are created-ENERGY Parks etc Institutional and strategic management perfected

CONTEXT OF GAUSHALA TO BE SUCCESSFUL IN IT

No natural resource management agency in civilian areas It is such a big livestock resource which could function Pashu

Vigyan Kendra and Livestock Conservation Centres (LIVESTOCK INNOVATION, KNOWLEDGE AND ENTERPRISE (LIKE) CENTRES, with the involvement of respective departments/ministries/public sector agencies of the state and central government

Panchgavya-based health intervention could solve problems like AIDS with standardised laboratory and GMP based production systems

Financial management tools are getting smarter and market access improved

No autonomous institution exists in villages of such a character and commitment

CONTEXT-2

Electricity Board- 4 Zonal Management Corporations 10% energy needs from 2009 onwards to be

renewbale- Energy Parks are need of the time! Cross-breeding program is challenged and

established breeds are losing their superior genotypes and governmental plans have failed

Zero Budget Farming program developed by Gaushalas with 1 Q/Acre biomaterial is going to be successful in phase-1

CONTEXT-3

Health interventions of unique capabilities to be internationally vetted and systems for their fundings are to be created through consortia

Social divide to be strategically avoided through these srengths

UBA-AWBI have to create some outreach program (Rural BPO could support) on all these functions and some professional consultancy support to Gaushala for Decision Support Systems and also for managemental decision making will be provided by it

UBA- VILLAGE CLUSTER MODEL AT HISAR IN HARYANA IS READY

The HISAR CLUSTER MODEL of The proGRAM MISSION is presented to help revive and rejuvenate our rural areas through application of tools of innovation in harnessing not only knowledge related to technology but of sustainable development through economic-environment-development based upon special utilization of one or more of endemic (local) natural resources (this is what Swadeshi, is and the concept is relevant to the whole world).

There may be 20 odd Cluster Models in the entire country and they have been presented as an opportunity to introduce advanced degree of reforms in rural areas of the country so that the unorganized sector in our rural areas could be presented with a viable model under The proGRAM MISSION.

Conclusion

Gaushala competitiveness is must through technology and management inputs of top grade and that resource centre to be created with the help of AWBI, UBA and Union Ministry of Agriculture and Cooperation

Marketing access support needed and UBA-PURA’s 9-Gram, 9-Ratna Yojana

Quality training relating to the dominant function of Gaushala may be imparted to trainees of other Gaushala

UBA Energy Parks and Food Parks to be professionally developed and may be handed over to entrepreneurs

Conclusion-II

A Seminar needs to be organised in Delhi on strategic road-map for Gaushalas to create UBA-Village Clusters

An Agri or Vet Univ should be identified one at least in each state to support the business plans for 5 Gaushalas for each of the 5 functions listed above, in the country

Suitable knowledge support system – UB Gramin Gyan Kendra should be established at each of such Gaushalas

Energy Park management consortium should be strengthened step by step and similarly other functions as well

A suitable legislative measure should be adopted to provide status of Natural Resource Management Agency to Gaushala