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http://socialbubble.global
Tip 2: Your ads need to be entirely accurate for the landing page advertised.
http://socialbubble.global
Tip 9: Always include one of your main keywords in your ad copy or header.
http://socialbubble.global
Tip 13: Use online advertising, these adverts can be text adverts, text and image adverts,
image adverts or rich media and video adverts.
http://socialbubble.global
Tip 23: Have a surprise element that makes readers sit up and notice the ad.
http://socialbubble.global
Tip 27: The biggest tip to give advertisers is to create unique and attention-grabbing ads.
http://socialbubble.global
Tip 28: The way you design, combine words, colours, images and animation are critical
factors in success of your banner campaign.
http://socialbubble.global
Tip 29: When designing your ad it is important to consider both graphic and text. The pictures and content need to correlate in
order to keep the attention of potential clients.
http://socialbubble.global
Tip 30: Visit other hosting sites that have banner ads, see how they have crafted these
ads.
http://socialbubble.global
Tip 31: Compare your banner ad to other banners. Ask yourself if your ad is as
eye-catching as the one you are comparing yours to.
http://socialbubble.global
Tip 32: If you do compare your ad to others, be sure not to make yours similar. It is a
creative way of advertising, use your imagination and do not shy away from your
creative ideas.
http://socialbubble.global
Tip 33: Choose design styles that appeal to you. You will make a lasting impression on traffic if you pay careful attention to detail.
http://socialbubble.global
Tip 34: Less is always more, do not make your ad too cluttered or too colourful. Stick to a
certain number of fonts, colours and designs.
http://socialbubble.global
Tip 35: Limit your use of fonts as too many fonts may become distracting.
http://socialbubble.global
Tip 36: Put your point across and be clear in what you are advertising. Keep words simple
and easy to read. Say it in seven words or less.
http://socialbubble.global
Tip 37: You are limited to a small visual space, using fewer words makes it easier for
you to use larger text that is more eye-catching for traffic.
http://socialbubble.global
Tip 38: Use powerful and creative words. Before choosing the wording for your ad, create a list of enticing words, brainstorm
your ideas.
http://socialbubble.global
Tip 40: Select your images carefully; too few will lead to an unappealing ad. Look through stock photography as you can easily obtain
your images and it is inexpensive.
http://socialbubble.global
Tip 41: Your main objective is to sell your product or service, use strong phrases that
capture the interest of potential clients.
http://socialbubble.global
Tip 42: Ensure that your primary message is pungent as it is the strongest visual element
in your ad.
http://socialbubble.global
Tip 43: Control the file size of your ad. Your ad should not be bigger than 468x60 pixels
and 12kb.
http://socialbubble.global
Tip 44: The easiest way to maintain this size of banner is to limit the use of colour and
graphics.
http://socialbubble.global
Tip 46: Do not overuse animation in your ad. Choose animation that is not too fast; ensure
that it flows at a moderate pace.
http://socialbubble.global
Tip 47: Set your animation so that they stop after 3 cycles as constant animation becomes
distracting.
http://socialbubble.global
Tip 48: Firstly, show the searchers that your advertisement is relevant. Google displays relevant keywords in bold in your advert if
they are present.
http://socialbubble.global
Tip 49: Keep your keyword listings to a minimum. Create a number of ad groups with
short keyword lists rather than a single ad group with a large list of keywords.
http://socialbubble.global
Tip 50: Download AdWords editor, this will copy and paste ad groups easily.
http://socialbubble.global
Tip 51: Create keywords by misspelling them or making them into one word, this will drive more traffic to your site at a fraction of the
cost.