CLOTHING AND APPAREL

PACKAGINGBacay, Criselle MarieComendador, Jesseca Joy

Copreros, JindyPasion, June Pauline

Rosita, Jane Karla

Introduction

Packaging is concerned with designing and producing of appropriate packages for a product

It can be described as s coordinated system of preparing goods for transport, warehousing, logistics, sale and end

Packaging means a case, container, wrapper or other receptacle for packaging goods. It can be made of metals, plastic, wood, paper, glass, laminates, polyester.

Importance Physical Protection - protection from mechanical shock,

vibration, electrostatic discharge compression, temperature.

Barrier Protection - A barrier from oxygen water vapor, dust, etc.

Information Transmission – Packages and labels communicate how to use, transport, recycle or dispose of the package or product.

Marketing -Can be used by marketers to encourage potential buyers to purchase the product.

Security – Packaging can play an important role in reducing the security risks of shipment.

Convenience- Packages can have features that add convenience in distribution, handling, stacking display, sale, opening, reclosing, use, dispensing, reuse, recycling and ease of disposal.

Levels of Packaging for men’s shirt

Various Material Used for Packaging of Clothing and Apparel

Paper and Card Board

They are very popular packaging material. They are very cheap but have very little strength as compared to other packaging material except glass. Paper cannot pack liquid material. However they provide opportunity to present article in colourful & attractive way. It can protect the contents from moisture to some extent. Plastic Material

It has revolutionized the packaging industry. These types of package are durable & air tight. They can carry liquid in them and are not heavy & don’t absorb moisture as like paper.

Glass Material

Glass packaging does not just protect; it actually adds value to its contents. The transparency of glass, whether colored or plain, ensures that the contents stand out visually, allowing consumers to immediately see the quality of the product concerned.

Non Woven Fabric Material

A dynamic, value-added alternative

Nonwoven fabrics are a dynamic, value-added alternative to more traditional materials. With nonwoven technology, fabrics can be designed to take on an array of characteristics that other materials simply cannot match

Tin and Steel Can

◦ It is 100% recyclable, without loss in quality.◦ It offers convenient, protective packaging, allowing ambient

storage for certain products such as for the clothing and apparel.

◦ It provides an excellent barrier against water, oxygen and light.◦ It is inexpensive

Types of packaging material that can be use for clothing and apparel

Plastic such as translucent plastics with the type of:◦ PVC (Polyvinyl chloride), ◦PET/PE (polyethylene

terephthalate/Polyethylene), ◦Nonwoven plasticPerforated clothes packaging plastic bags with the type of◦ LDPE (low density polyethylene )

Paper such as paper board, coated paper, crepe paper, Kraft paper bag

Current Trends/Additional Packaging for Clothing

Fabric Packaging such as ◦Hydrophilic non woven fabric bags◦Laser non woven bag

Glass Packaging such as jars

Tin and Steel Can Packaging

Shipment Packaging of GarmentsPackaging may be divided in various classes with respect to its protection.

Two Types:

Close Container Carrying Garmentit is covered completely, individually by merchandise package

Open Container Carrying GarmentsIn open merchandise packages coats, suits or

dresses transported without individual covers on hangers suspended from potable hanger racks. The shipment package separate properly when it prevent the crushing of the garment during shipment.

◦ Vacuum PackagingThe function Vacuum Package include

To reduce the shipment weight of shipping good. To prevent the garment from catching dust or odors

before or during shipping. To prevent garments from acquiring wrinkles or creases

during shipping. To minimize storage space for other manufacturer &

retailer.

Function and Scope of Packaging

Packaging has two different functions

The Distribution Function deals with packaging the apparel in a manner which permits the apparel manufacturer to ship the product at lower cost & or in the shortest time to the purchaser without damaging the quality of the product.

The Merchandising Function deals with presenting the apparel product in a manner designed to stimulate consumer desire for the product. Both functions have & style specifications during the journey from the factory to the retailer.◦ Creasing, crushing & dust may affect the quality & have to be

prevented in packaging ◦ Military apparel & apparel destined for export & shipment to extremes

of climate conditions must be packaged to protect the product against wetting, mildew, fungus, excessive light and handling damages.

◦ Handling damage refers to tears, creases & staining when the package is broken by shipping handling.

Tips for Apparel Packaging DesignMen’s apparel packaging designWomen’s apparel packaging

designIn General

Always NEATLY fold the clothes that are being packaged.  And because you can't predict the weather or the handling of the mail carriers anywhere, it's best to protect the clothes with something.

Remember...tape is our FRIEND!  If you are packaging the items inside of a

provided box, place the items inside the box and TAPE IT UP!  Take care to cover all cracks, crevices, openings, etc. with

GOOD thick tape.  usually include some sort of free gift or

at least a personal note with all my clothing purchases (a coupon, a piece of

jewelry, a belt, etc.).  It's an added bonus and something unexpected to my

buyers. 

Eco friendly Packaging Idea

◦ A Fixtures Close Up thread on wood trays in retail presentation prompts this detour into package design.

◦Levi’s 501 Colored Pack

◦Lee Never Wasted

◦Lacoste ECO / Techno polo packaging by Tom Dixon

◦Lee Skinny Jeans Packaging

One of the most sincere forms of respect is actually listening

to what another has to say.

-Bryant H. McGill

Thank you for listening!