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Sarah Evans FAVES + CO. Sevans Strategy sarahsfav.es

YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

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For the World of Girls conference in Las Vegas, Nevada (#worldofgirlsnv)

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Page 1: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

Sarah EvansFAVES + CO.

Sevans Strategy

sarahsfav.es

Page 2: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

SOCIAL TODAY & WHAT IT MEANS FOR TOMORROW

FOR YOUNG ADULTS AND FOR PARENTS

Page 3: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

Teens text like crazy. Pew Internet & American Life Project found that 8% of

teens send and and receive more than 200

texts on an average day, while 12% text between 101 and 200 times a day.

The average teen spends an average of 5 hours per day online and most parents think it’s 3 hours.

TEENS REALLY LIKE THEIR TECH

Most U.S. 10- to 12-year-olds have at least one

social media account and are unsupervised

(Pew Internet Research)

1 in 10 young people rejected for a job because

of their social profile (ondevice)

Only 50% of parents have installed parental controls

for their kids online interactions, but 72% worry

that their kids will reveal inappropriate information

online.

Page 4: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

1/3 of tweens admit to being dishonest with parents about their online behavior

Page 5: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

ASK THEM.

Page 6: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

Try paid software, like Net Nanny to protect your kids from harmful or inappropriate content online.

Almost all social networks have a minimum age requirement of 13-years-old

to sign up and have an account.

Massive movement of tweens, ages 10- to 12-years-old, who have active social accounts .

• Facebook• Twitter• Pinterest• Instagram• 4chan• Snapchat

Page 7: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

• 5 million daily users• 200 million photos every

day (4 x’s as many as Instagram)

• Selfies and sexting

SNAPCHAT

Snapchat released, SnapKidz for children under the age of 13, to take and save pictures on their device, but they cannot send or receive images through Snapchat.

NOTHING, is ever private when there’s an internet connection

Page 8: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

THIS IS WHY IT ALL MATTERS

Someday you are going to…

• Apply for college• Apply for a job• And other stuff

AND PEOPLE WILL GOOGLE YOU!!!!You determine what they find

Page 9: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

TIPS FOR THE FAMILY

• Keep the internet in a high traffic area in your home

• Pay attention to signs of cyberbullying

• Establish rules and rewards to manage online behavior with a family contract

• Become familiar with “safer” social networking sites, like Kazaana, ScuttlePad, Everloop and GiantHello

• Parents should know all passwords.

• Monitor what is happening online

• Learn about privacy settings

Create a “Digital Rules & Guidelines Agreement”

Do what works for you

Page 10: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

DIGITAL RULES & GUIDELINES AGREEMENT

• No technology at the dinner (or breakfast or lunch, for that matter) table.

• If you have exciting life news, tell mom or dad first, instead of Facebook.

• Set up a weekly family date (e.g. game night).

• Consider implementing a no technology day, like Sunday, to spend quality time together.

• Integrate technology into fun family moments, like a photo challenge.

• Don’t be afraid of technology, but keep an open dialogue about our use

Call it whatever you want!

Page 11: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

What you talk about and who you talk to will define your online reputation

PUT THE RIGHT IMAGE OUT THERE

Page 12: YOUNG ADULTS: How social media today impacts you tomorrow (and what to do about it)

• Buy your own domain name (URL) (e.g. yourname.com)

• Secure your username—even if you won’t use it for a while

• Create content that you won’t be afraid of search engines indexing

• Monitor your online presence• Talk with your parents in advance

about what you’ll do, should someone post not-so-great photos or information about you.

BE IN CONTROL!

Listen to your gut