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You Can Do Program Evaluation November 19, 2010 Stephen B. Johnson, PhD Diane M. Talley, MA James A. Penny, PhD Castle Worldwide

You Can Do Program Evaluation

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A description of how to initiate program evaluation from the perspective of ICE standards

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Page 1: You Can Do Program Evaluation

You Can Do Program Evaluation

November 19, 2010

Stephen B. Johnson, PhDDiane M. Talley, MAJames A. Penny, PhD

Castle Worldwide

Page 2: You Can Do Program Evaluation

NOCA 11005.3 The certificate provider shall conduct periodic program evaluations to assess program quality and effectiveness and implement future improvements.  ANSI6.2.10.1 The evaluation shall measure the quality, effectiveness, and value of the certificate program against stated program performance objectives.6.2.10.4 The evaluation shall include mechanisms to monitor and identify regularly the need for changes to the program’s purpose, score, or learning outcomes …. Program evaluation standardDefinition of evaluation: Systematic investigation of the worth of something to gain direction for future improvement (Joint Commission - Program Evaluation Standards page 3).

Why are we here?

Plato and Aristotle in The School of Athens fresco, by Raphael.

ICE 2010 Conference Atlanta Georgia

Page 3: You Can Do Program Evaluation

Simplified program evaluation model

1. Identify a problem.2. Generate and implement alternatives to relieve 

the stress.3. Evaluate those alternatives.4. Adopt those most likely to reduce problem.

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Page 4: You Can Do Program Evaluation

Good program evaluation is a tool1. Improve your program2. Illuminate/explain how/why a program works

3. Challenge assumptions4. Avoid the doldrums5. For certificate programs – focuses on the learner

6. Takes program design from:•Trial and error•Based on what is known/assumed •Heuristic design (planned trial and error)

7. To a planned program design that might surprise

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Page 5: You Can Do Program Evaluation

The Wright model

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Page 6: You Can Do Program Evaluation

The Wright flyer

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Page 7: You Can Do Program Evaluation

Wright wind tunnel

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Page 8: You Can Do Program Evaluation

General Model of Program Evaluation

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Page 9: You Can Do Program Evaluation

Questions about evaluation

 Why evaluate? Purpose? Who will do it? Where do the questions come from? What questions to ask? Importance (and number) of questions? Methods to use? How will the results be used/implemented? Time and budget? What is the fall back if something breaks?

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Page 10: You Can Do Program Evaluation

Evaluating education/training programs

Appraise the worth of educational undertaking, against a desired standard, for the purpose of decision making typically around changing elements of the program (Popham, Scriven et. al.)

Focus on learner behavior/outcomes

MOST concerned with post-instruction outcomes directly related to the learner

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Page 11: You Can Do Program Evaluation

Novice errors

A single evaluation – inevitably  flawed Too many questions 

Expensive, inconclusive, problems with implementing solutions

Choose easy but trivial issues The change is not worth the cost The identified problem may actually be a symptom – the problem may be deeper

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Going deep

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Hubble deep field image

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Page 14: You Can Do Program Evaluation

Our advice

1. Start with 1 or 2 practical problems.2. Be aware of confusing the symptom with the 

problem.3. Plan for the long term (with flexibility).4. Get deeper over time.

Will most likely lead to innovative solutions and program outcomes including different clients, products, or services

5. Remember the Wright model.

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Page 15: You Can Do Program Evaluation

Questions?

Stephen B. Johnson [email protected] M. Talley [email protected] A. Penny [email protected]

919.572.6880www.castleworldwide.com