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Pro ersity Grow Your Professional World

Using MOOCs to give employers a tactical advantage

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Carl Dawson, Co-founder and Managing Director of Proversity, talks about how employers should be taking advantage of MOOCs in their attraction, assessment, selection and retention of talent.

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Page 1: Using MOOCs to give employers a tactical advantage

Pro ersityGrow Your Professional World

Page 2: Using MOOCs to give employers a tactical advantage

We have to go from what is essentially an industrial model of education, a manufacturing model, which is based on linearity and conformity and batching people. We have to move to a model that is based more on principles of agriculture. We have to recognise that human flourishing is not a mechanical process; it’s an organic process. And you cannot predict the outcome of human development. All you can do, like a farmer, is create the conditions under which they will begin to flourish. !

Sir Ken Robinson

Pro ersity

Page 3: Using MOOCs to give employers a tactical advantage

$4.1tn !Global Education and Training Spend (25% is in Europe, making it the 2nd largest market to North America.)

18x The spend on academic education and learning outweighs the spend on corporate training

Pro ersity

Page 4: Using MOOCs to give employers a tactical advantage

Pro ersity

Page 5: Using MOOCs to give employers a tactical advantage

Pro ersity

Page 6: Using MOOCs to give employers a tactical advantage

Delivering a Digital Platform To

Engage, Assess And Recruit Talent

Proversity Harnesses

Existing Training And Expertise

What Proversity Does?

Pro ersity

Page 7: Using MOOCs to give employers a tactical advantage

Learn

Advance

Connect

Pro ersity

Page 8: Using MOOCs to give employers a tactical advantage

Validated Candidates

(Recruitment)

Onboarding and Induction

(Fit)

Continuous Development

(Retention)

Tactical Engagement

(Attraction)

Intelligence Led Filtering

(Sifting)

Giving Employers a Tactical Advantage

Pro ersity

Page 9: Using MOOCs to give employers a tactical advantage

Subject Matter Expertise(Training and Mentoring)

Next Career Step (Career Development)

Gain Employer Credentials(Accreditation)

CPD (Lifelong Learning)

Giving Learners a Tactical Advantage

Pro ersity

Page 10: Using MOOCs to give employers a tactical advantage

Pro ersity

Graduates

Experienced Hire

School Leavers

Which Talent Segments?

Page 11: Using MOOCs to give employers a tactical advantage

Pro ersity

Page 12: Using MOOCs to give employers a tactical advantage

Pro ersity

Interactive Assessment

IntuitiveContent

Self-Paced Learning

Discussion Groups

Credential Delivery

Page 13: Using MOOCs to give employers a tactical advantage

Pro ersity

Learner CVsHUK�7YVÄSL

Video Interviews

Aptitude Measurement

Psychometric 7YVÄSPUN

Cohort (UHS`[PJZ

Page 14: Using MOOCs to give employers a tactical advantage

Proversity

Community

Client

Website

API

YouTube

Channel

LinkedIn

ITunesU

Facebook

UNIVERSAL REACH

ENTERPRISE

.COM

Pro ersity

Page 15: Using MOOCs to give employers a tactical advantage

Pro ersity

Pain: Proversity was introduced to Network Rail through our

partnerships with the IET. With HS2 being planned, Network

Rail wanted a new way of attracting experienced talent.

Solution: Working with Network Rail subject matter experts

^L�PKLU[PÄLK�HUK�KPNP[PZLK�HU�L_PZ[PUN�WLLY�YL]PL^LK�JV\YZL��opening it up to the entire industry and professional bodies.

)LULÄ[Z!�-VY�[OL�ÄYZ[�[PTL�HU`�WYVMLZZPVUHS�PU�[OL�YHPS�PUK\Z[Y`�can access support materials from their mobile phones.

Network Rail can now build on the relationship created through

the course.

Feedback:�¸0[�SVVRZ�MHU[HZ[PJ��0�JHU»[�^HP[�[V�ZOV^�P[�Vќ�¶�P[�^PSS�revolutionise the way we look at learning so thank you for doing

such a great job.” Daniella de Sa - E&P Discipline Manager

*V\YZL! Earthing and Bonding

Length: 4 Module Course

Delivery Time: 6 Weeks

Network Rail Case Study

Page 16: Using MOOCs to give employers a tactical advantage

10 Page Challenge. Give us just ten slides and a job role and we will show you how you how you can change learning and recruitment forever. !Contact [email protected] Google Campus, London

What Next?

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