Embed Size (px)
Citation preview
Thanks for Your Amazing Support!
2012
GIRLS WHO ROCK, the third annual benefit concert
for She’s the First during Internet Week New York,
was an outrageous success, raising more this year than
the last two years combined!
GWR 2010:
•$6,000 raised
•Sponsored 3 girls (Grace, Happiness, & Elizabeth), who have since graduated!
•Funded 2 years each in AfricAid’s Kisa Project program in Tanzania
GWR 2011:
•$17,000+ raised from event and online campaign
•Funded the school year for 29 girls in primary level at the Arlington Academy of Hope in Uganda
GWR 2012:
•$30,000 grand total, which will sponsor 10 girls at the Shanti Bhavan boarding school in Bangalore, India, plus two college scholarships!
•Made a local impact by inviting the Park Slope Rock School to be part of the show.
•Introduced a successful star-studded charitybuzz auction component, which raised an estimated $5,000 (some lots still pending).
•Moved by the event, an anonymous donor pledged $5,000 the night of the concert!
We Were a Hit!
@GIRLSWHOROCKNY
was the
#1
most influential
Twitter handle
of Internet Week,
according to the
reputable social
media monitoring &
research
company
Synthesio.
We Rocked Social Media Named Top Twitter Influencer of #IWNY
Hashtag Impressions
In addition to our rankings as a Twitter
handle, the hashtag we used--
#GWR2012—received a whopping 7.6
MILLION impressions over the course of
Internet Week New York.
Hashtag data donated by Hashtracking.com; Twitter screen during concert donated by Twitter Fountain
Press Highlights
Monique Coleman Hosted the Red Carpet!
Actress Monique Coleman of High School Musical hosted a
Ustream.tv broadcast, bringing her 420,000 Twitter followers
along. 10,000+ viewers watched live!
Co-founders Cynthia Hellen & Tammy Tibbetts were on NBC’s New York Nightly News with Chuck Scarborough (We reached
5 million homes!)
On May 16, we were Aol’s Cause of the Day. We received 12.4 million
impressions on the homepage!
CLASS OF 2012
Haley Reinhart, the Jane Doze, Jessica Latshaw, Sarah Gregory, Shin-B / photos by Kate Lord
PARK SLOPE ROCK SCHOOL
Under the guidance of
MC and Juliard-
trained musician
Michael Thurber, teen
girls from the NYC
area wrote, recorded,
and performed “Here
Comes the Light,” an
original song
dedicated to their
peers at Shanti
Bhavan. All GWR
donors received an
MP3 of the song.
Tom Kerns & Stephanie Jelley from umojawa, presenting sponsors; Skyping in girls from Shanti Bhavan with Michael Thurber; Remarks from Director of Shanti Bhavan, Ajit George
MUSIC IS UNIVERSAL.
EDUCATION
SHOULD BE TOO.
What’s Happened Since?
We Visited Shanti Bhavan & Met the Girls!
Look for:
•Travel blog posts by Christen Brandt, Director of International Operations, and Kate Lord, Photographer, who took a self-funded trip to India in June: http://www.shesthefirst.org/tag/stf360india/
•Kate’s incredible photos: http://www.flickr.com/photos/shesthefirst/sets/72157630195019640/
•An upcoming documentary (slated to premiere in September, during Social Media Week) on the life of one Shanti Bhavan student, Maheshwari, who is first in her family to graduate. •Continued communication & Skype with the girls. •Interactive student profiles on shesthefirst.org of those specifically sponsored by GWR 2012
We received a $25,000 grant from Chase at the
Social Innovation Summit in NYC on May 31!
She’s the First was named to the League of Extraordinary Women in Fast Company—
alongside Oprah and Michelle Obama!
We’d love to grow our relationship with you. Sincerely, Tammy Tibbetts She’s the First Founder/President [email protected]
Cynthia Hellen GIRLS WHO ROCK Co-Founder [email protected]
Please Stay in Touch!
