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Social Media in the Classroom
Michael Enz & Alice Louise Kassens
October 2015
Twitter 101
• Online microblogging
technology
• Post “tweets” up to
140 characters
• Over 316 million
active users, over 500
million tweets/day
• Free service,
www.twitter.com
• Accessed through
variety of portals:
cellphone, computer,
tablet
• Tweets can include
pictures and videos
• User’s twitter page
can be customized
using templates
Twitter in the classroom
• Twitter has been shown to improve:
– Engagement
– Participation
– Writing
– Community
– Learning
– Memory
Introduction
• Assessment results suggested
deficiencies in student writing
• Framing an argument biggest issue
• Assigning additional writing assignments
(traditional) is not always feasible/effective
• Need for frequent, small-scale
assignment(s) Twitter
The research sample
Roanoke College• Principles of
Macroeconomics (1)
• No prerequisites
• Freshmen Senior
• Economics majors,
minors, BUAD, other
• N = 18 (24)
• @kassensecon122,
#kassensecon122
FSU• Intermediate
Microeconomics (2)
• Principles of
Microeconomics and
Macroeconomics
Required
• Economics and Business
Majors
• N = 49 (53)
• @enzec302, #enzecon
Methods
• Pre-test (writing assignment)
– Enz: part of participation score
– Kassens: in class writing assignment, not graded
• Ten graded twitter assignments during semester
– Enz: 10%
– Kassens: 10%
• Post-test (writing assignment)
– Enz: same assignment, weight as pre-test
– Kassens: graded blog post (5%)
Sample Assignment
Twitter assignment #2
Use the economic principle of comparative
advantage to argue in favor of a volunteer
military over conscription.
Student A: A volunteer army has a comparative
advantage over conscription because more desire
to fight will lead to productive soldiers
#kassensecon122
Rubric
Research Results
0.00
0.10
0.20
0.30
0.40
0.50
0.60
CT LAN ECON
Average difference (post-pre)
Inter. Princ.
Helpful tools
Live streaming twitter feedHootfeed (https://hootsuite.com/hootfeed) – “free”
(http://ow.ly/DNEsQ )
Others
• TweetBeam (www.tweetbeam.com) – “free”
(http://www.tweetbeam.com/show?id=EBG5l)
Helpful tools
Make a story (promotion)Storify (www.storify.com)
Example #1: https://storify.com/alicekassens/sas-un-
comtrade-and-kassens-econ-122-roanoke-colle#publicize
Example #2: https://storify.com/alicekassens/all-volunteer-
army-or-conscription-1
Helpful tools
Archiving tweets (grading)Tweet Archivist (www.tweetarchivist.com) - paid
Others
• Request from www.twitter.com
• Tweet Book (www.tweetbook.in) – “free”, only your
tweets, favorites
• TAGS (https://tags.hawksey.info/) - “free”, Google sheet
• Storify
Lessons learned
• Twitter uses an algorithm to block
accounts; a process to get reset
• Unique hashtag (test it before you use it)
• Set up account for class only
• Emphasize difference between @ and #
• Great feedback, students enjoyed the
asignments
Positive externalities
• Expand the classroom
• Teach responsible social media use
• Increased student interaction
Sample Assignment
Post an example of complementary goods that you observed over the weekend.
Beware…
As of September 28th , 2015 at 10:50p.m. Eastern standard time, I do not give Facebook or any entities associated with Facebook permission to use my pictures, information, or posts, both past and future. By this statement, I give notice to Facebook it is strictly forbidden to disclose, copy, distribute, or take any other action against me based on this profile and/or its contents. The content of this profile is private and confidential information. The violation of privacy can be punished by law (UCC 1-308- 1 1 308-103 and the Rome Statute). NOTE: Facebook is now a public entity. All members must post a note like this. If you prefer, you can copy and paste this version. If you do not publish a statement at least once it will be tactically allowing the use of your photos, as well as the information contained in the profile status updates.
Blogs
Sample assignment
Questions?
![Social Media in the Classroom [KL Sept 2010]](https://img.pdfslide.us/doc/110x75/54bbdc144a7959250a8b4575/social-media-in-the-classroom-kl-sept-2010.jpg)
