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Q2: How effective is the combination of your main product and the ancillary texts?

Question 2 media evaluation

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Q2: How effective is the combination of your

main product and the ancillary texts?

What were you trying to achieve in your main production? Was this also reflected in the two advertising products?

I believe are main product and are ancillary texts were reasonably successful. The main aim from our film was to create a thrilling view that provides unexpected twists. We also reflected this in our Radio trailer and Film poster as we used certain themes throughout all three to create a consistent point about our film

Final Film PosterAs you can see in our film poster we have used a consistent font from our film, this is effective as it is a recognizable font to create a brand icon, as the audience would see the film poster typically before the film so when the title sequence comes on in the film the audience would recognize the font. Also in our poster you can see the crime scene tape faded into the background, which can also be found in our film as we have multiple shots of the door to the room where Jason is trapped. The consistency from poster to film just helps the audience interact with the film as they can expect to see things from the poster in the film, which is the same for the security camera image and the £25,000 in the black screen as they are both found in the film as well.

Final Film Poster We took inspiration from other thriller films film poster when making ours and used some of the techniques they used, in our film poster.

This is a real media product (Taken poster) that we took some ideas from, for example both posters have a line from their film in them, like a tagline that relates to the film in our poster it is “one rule stay alive” and in the Taken poster it is “I will hunt you, I will find you and I will kill you”. We took this idea as we thought it would give the audience a little insight to the plot of the film without revealing too much and it is also something the audience can look out for when they are actually watching the film.

Final Film PosterAnother film poster that we researched in our pre-production and looked at for inspiration with regards to a final film poster was version 1 of the film poster for "Buried“. This influenced our film massively. One element of this film poster which we really liked was to place the tagline at the top of the page centrally, so as you can see at the top of our film poster we placed it there just like the one in Buried as we thought this added to having a successful film poster. We also looked at a different version of the film poster for “Buried” and took some inspiration from this one as well.

Version 1 Version 2

Final Radio TrailerOur final radio trailer was produced as an ancillary text to the main film as another form of advertising it, like the poster, we linked it to the film and the film poster to create consistent messages and themes throughout all three products.

The radio trailer is 30 seconds long and goes like this: “Hello, Hello, is anyone there”(extract from real film), “Critics call it a gripping classic thriller”, BANGING (extract from real film), “From the creators of Compulsion comes another MKGJ production” (voiceover) “Starring upcoming stars such as Joel Hickling”, “I need to know where to leave the money” (extract from real film), “Joel Hunt” (voiceover), “Jason just please tell me your alright?!” (extract from real film.), “And Kieran jackson” (voiceover), “I won’t hesitate to kill you” (extract from real film). “Betrayal, coming to a cinema near you!”

Final Radio TrailerWe tried to link the film poster the radio trailer in with our film, by using extracts from the film such as “I won’t hesitate to kill you” in our trailer so the audience can get to grips with the genre of the film and a specific piece of dialogue that will also be included in our final film. In our radio trailer you can see an abandoned room as the back ground and in our radio trailer we have an extract from our film, where you hear Jason banging on the door shouting “Help, please I need to get out!”, this is a tie in from all three of our media products and it gives the audience a clue as to what the plot of the film will be about.