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STIJLBREUK January 2015

Presentation for Executive Master in Media Innovation

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STIJLBREUKJanuary 2015

comfortable with disruption

MMI IN PRACTICE

DIGITAL DISRUPTION

MUSIC INDUSTRY

FILM INDUSTRY

HOTEL INDUSTRY

TAXI INDUSTRY

FITNESS INDUSTRY

in every single industry

DIGITAL DISRUPTION

We help entrepreneurs and businesses to stand out in the digital world.

We do this by developing unique brands and brand experiences, through the combination of design, technology and strategy.

We innovate to develop interesting technologies and applications

We dedicate time to research new media innovations. Ranging from web technologies to the Kinect and Oculus Rift.

1. Put it on the market ourselves. 2. Collaborate with partners / clients.

1 2

Client work Innovation

OUR APPROACH

STRATEGY DESIGN TECHNOLOGY

stand out in the digital world

CLIENT WORK

PROFIT GYM

FUTURE OF FITNESS

QUANTIFIED

SELFquantified self is self-knowledge through

self-tracking with technology.

GOLF SWING

NIKE +

WRISTBAND

ANALYZER

SMART BALL

ANALYZER

SENSOR

JAWBONE

TENNIS SWING

ADIDAS

DE MARKT STAAT ONDER DRUK

ADAPT DIEORDARWIN

GOEDKOOP, COMMODITY, LOW SERVICE

COMMODITY VS LIFESTYLE

BELEVING, KWALITEIT, HIGH SERVICE

PICK SIDEA

SEIZE THEOPPORTUNITY

NU VISTAPOINT

ROADMAP

TIJD

BUSINESS MODEL SESSIE

WEBSITEMERK HANDBOEK

MIDDELEN RONDE

MARKETING CAMPAGNE

GUERILLIA MARKETING

APPLICATIE

TWITTER

FACEBOOK

FACEBOOK PROMOTED POSTS

WEBSITE

YOUTUBE

E-MAIL

PRINT

GOOGLE BANNERS

YOUTUBE ADVERTISING

FACEBOOK ADSFACEBOOK OFFER

GOOGLE ADWORDS

REMARKETING

BRAND ECO SYSTEM

APPDATA INPUT

OOK DATA VAN ‘BUITENAF’

DOOR MOTIVATOR OP MAATOP MEERDERE MANIERENVAN DEVICES & SENSORS BACK-ENDVISUALISATIE INTERPRETATIE

VOOR GEBRUIKER ALS RESULTAATINZICHT MOTIVATIE

ADVIES

The ILLUMATIVE system

INNOVATION

“Magical experiences”

www.stijlbreuk.nu